Our picks of the best Black Friday deals

If you click on a link and make a purchase we may receive a small commission. Read our editorial policy.

The Division is Ubisoft's biggest ever launch

But not bigger than Destiny.

The Division has sold more copies in 24 hours than any other game in Ubisoft's history.

Ubisoft trumpeted the news in a blog post last night, but did not claim The Division had won the most sales of any new game in a new franchise in a 24 hour period - that record still belongs to Destiny.

But Ubisoft has now laid claim to three of the top four most successful new game brand launches in the history of gaming - the other three behind Bungie's shooter.

Back in 2014, Ubisoft announced that Watch Dogs had outsold any Ubisoft game ever in 24 hours - meaning that The Division has now beaten that total.

The other franchise Ubisoft is referring to is fairly easy to surmise: Assassin's Creed.

It means that out of the top four new brand launches in games, we're looking at Destiny in the top spot, followed by The Division, Watch Dogs and Assassin's Creed.

Ubisoft failed to confirm how many copies The Division has sold, however.

Watch Ian, Martin, Johnny and myself team up to play:

From Assassin's Creed to Zoo Tycoon, we welcome all gamers

Eurogamer welcomes videogamers of all types, so sign in and join our community!

In this article
Follow a topic and we'll email you when we write an article about it.

The Division

PS4, Xbox One, PC

Related topics
About the Author
Tom Phillips avatar

Tom Phillips


Tom is Eurogamer's Editor-in-Chief. He writes lots of news, some of the puns and makes sure we put the accent on Pokémon. Tom joined Eurogamer in 2010 following a stint running a Nintendo fansite, and still owns two GameCubes. He also still plays Pokémon Go every day.