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E3: James Cameron bigs up Avatar game

Famous director scared of sharks, wolves.

Movie director James Cameron took to the stage at the Ubisoft's E3 press conference today to tell us all about Avatar.

Specifically, to tell us all about how much he likes the videogame tie-in. "It's pretty fantastic," said Cameron, revealing he got the chance to play the game the other day.

"It's one of the first times in a videogame I was actually afraid," he said. The hammerheads and viper wolves are particularly frightening, apparently.

Cameron initially wrote the treatment for the Avatar movie 14 years ago, but realised technology wasn't advanced enough to bring his vision to life. The project was resurrected, however, when he saw photo-real characters like Gollum in Lord of the Rings.

Now Avatar is finally about to hit the big screen, and Cameron is confident the game will be great. "I think you're going to really like it," he said.

Expect more on Avatar once E3 kicks off properly.