If you rock up to GAME or GameStatation this Friday with bananas – real bananas – the shop assistant will exchange them for a copy of Wii exclusive platformer Donkey Kong Country Returns.
You'll need to be quick, though – only the first 20 gamers who present a bunch of bananas at GAME stores in Oxford Street, London and Merry Hill Dudley, or GameStation at Prospect Centre, Hull, from 8 am on Friday morning, will get the £44.99 game for, well, the price of a bunch of bananas.
This is not a drill, people. This is all sorts of real.
Ellie turned up a 9/10 in Eurogamer's Donkey Kong Country Returns review.
Will you support Eurogamer?