UPDATE #3: It's Black Friday, or if you're in the UK, it's Friday!
Today's first deal is for FIFA 14 - PS3, Xbox 360 versions are currently just £29.99. World of Warcraft: Mists of Pandaria will be cheap at 10:15am (and The Black Eyed Peas Experience, but it's probably better to avoid that altogether).
Deus Ex: Human Revolution's Director's Cut and Just Dance 2014 will be lowered in price at 12:15pm, while PS3-exclusive Puppeteer is reduced at 2:15pm.
Amazon is currently offering £129.99 for a White 3DS XL and Mario Kart 7 - not a bad price.
Splinter Cell Blacklist is cheap at 4:15pm, Just Dance Kids 2014 at 5:15pm, Tomb Raider's PS3 Survival Edition at 7:15pm and Dishonored at 8:15pm.
We'll continue to keep this article updated with the latest deals as they pop up.
UPDATE #2: Happy Thanksgiving, or if you're in the UK, happy Thursday!
Today's Black Friday week deals on Amazon include an amazing offer of a Wii U, Lego City and Rayman Legends for just £199.
Injustice: Gods Among Us is currently just £14.99 on PlayStation 3, Wii U and Xbox 360, while The Smurfs 2 will be reduced at 10:15am. A discount on Rocksmith 2014 Edition will follow at 11:15am, Skylanders Giants at 12:15pm and Farming Simulator 2013 at 1:15pm.
Amazon will reduce the price of a 4GB Xbox 360 with Kinect pack at 4:15, and discount Battlefield 4 for PS3 and Xbox 360 at 5:15. Sony's cheap 12GB PlayStation 3 will be cut in price at 6:15 - that bundle also includes Skylanders Giants.
UPDATE: PlayStation 3-exclusive God of War: Ascension is currently just £9.99 on Amazon's Black Friday deals page. The offer will last another 40 minutes.
3DS and Wii U versions of Disney Infinity are currently 30 per cent off, at £29.99 and £34.99 respectively.
Later today, Gears of War: Judgment and the Xbox 360 version of Kinect will be cut in price from 6:15pm UK time, while PS3 and Xbox 360 versions of the DLC-rich Skyrim: Legendary Edition will be cheaper from 8:15pm.
ORIGINAL STORY: Online giant Amazon has begun its annual Black Friday deals and once again extended the US holiday savings over to UK customers.
The savings run all week, leading up to the US holiday of Black Friday on, er, Friday. All deals are time-sensitive and are limited to the amount of stock left in Amazon's warehouse.
There's currently a third off Battlefield 4 on PC (£22.99) and a third off NBA 2K14 on PlayStation 3 and Xbox 360 (both £22.99).
PC, PS3 and Xbox 360 versions of Rocksmith 2014 will be reduced at 12:15PM UK time.
A quick look at the first deals from tomorrow (Wednesday) show that Dead Space 3 will be reduced at 11.15AM for PS3 and Xbox 360. F1 2013 will be cut in price at the same time for both formats.
We'll keep this article updated throughout the week as more deals are announced.