TDK secures Muppetry
Inserts digital hand into Kermit and makes him croak!
TDK Mediactive announced today an exclusive three-year, renewable worldwide licensing agreement with Jim Henson Interactive, a division of The Jim Henson Company, for the Muppets. The license will give TDK the exclusive right to develop games based on classic Muppet characters such as Kermit the trademarked Frog and his better half Miss Piggy. The press release namechecks all the big format holders including Nintendo's GameBoy Advance handheld and PC platforms. It looks like we're in for a lot of Muppetry. "The Muppet license is a continuation of our efforts to diversify our business across all viable platforms, categories and age demographics," said TDK Mediactive CEO Vincent Bitetti. TDK Mediactive is responsible for the true-to-the-film Xbox version of Shrek, and recently announced a game based on the Robotech TV series. Although Shrek suffered critically, we look forward to seeing what the company can do with its two most recent announcements. Related Feature - TDK and Mattel announce Robotech: Battlecry