If you click on a link and make a purchase we may receive a small commission. Read our editorial policy.

Amazon buys rest of Lovefilm

Game/film rental service to improve?

Online shop pioneer Amazon will soon become the new owner of film and game rental service Lovefilm.

The deal means Amazon agrees to buy the remaining 58 per cent of Lovefilm on top of the 42 per cent it already owns.

How much did Amazon pay? We don't know - the figure is undisclosed, according to Reuters.

Lovefilm posts games and films to members for them to play or watch until they've had enough and want to send them back. When they do, Lovefilm has a quick look at their wish-lists, selects another title, and sends that out.

Lovefilm has also started streaming films online, both on PC and PS3. It's a service US counterpart Netflix (available on PS3, Xbox 360 and Wii) has invested heavily in.

Lovefilm on PS3.

You're not signed in!

Create your ReedPop ID & unlock community features and much, much more!

Create account
Tagged With
About the Author
Robert Purchese avatar

Robert Purchese

Senior Staff Writer

Bertie is a long-time writer and now podcaster for Eurogamer. He loves telling a story and listening to them.

Eurogamer.net logo

Buy things with globes on them

And other lovely Eurogamer merch in our official store!

Explore our store
Eurogamer.net Merch