Three slices of New Super Mario Bros. 2 DLC are available in the UK today, Nintendo has announced.
Each costs Ł2 (€2.50), or you can buy a bundle containing all three for Ł6 (€7.50).
More are coming later this month, with a third (and final?) set due in November.
Today's trio each contain three set levels for the game's Coin Rush mode, and are catered to a different difficulty settings.
First up is the Gold Rush Pack. It offers mounds of extra coins for relatively little legwork.
Then there's Coin Challenge Pack A, a competitive offering with online leaderboards that will track your highest total.
Finally, there's the Nerve-Wrack Pack, an addition for hardcore players which sees you bouncing across screens full of Bullet Bills, among other things.
Packs will be available to download from the in-game Coin Rush shop. This won't appear when you first play the game, but will be unlocked today via a SpotPass notification.
Watch a disembodied digital version of Nintendo president Satoru Iwata relay the above information in a bizarre YouTube address below.