As part of our ongoing series of discussions with NetDevil, creators of massively-multiplayer vehicular-combat game Auto Assault, we talk to president Scott Brown about releasing the game in multiple territories, the importance of doing so, and how it affects development. Auto Assault is due out in Europe and the USA simultaneously in spring 2006. You can read more about it by glancing at our recent preview.
In terms of game development we are simply trying to make the best game we can make, all of our design decisions are based on 'does this make the game more fun or not?' I think great games sell in any territory so that is our focus. We obviously take localisation very seriously and want to make sure that everything is localised correctly for the particular territory. Certainly marketing is different but that is beyond the scope of what NetDevil does as a developer.
Absolutely. Part of the appeal for NetDevil in working with NCsoft as our publisher is their worldwide presence. We hope to eventually ship in all of the territories NCsoft currently supports, including throughout Asia.
[Smiles] Not so far. We have had discussions about certain taboo elements in different territories but thankfully nothing in Auto Assault has raised any red flags with the different territories that we are looking to release in. NCsoft has true experts working with us on localisation and they are the ones who will let us know what changes, if any, need to be made to make the game great for their part of the world. But to be perfectly honest, I don't think this is an issue for Auto Assault.
Again, nothing comes to mind. We have simply focused on adding content we thought would be fun, nothing more.
I think launching simultaneously in all markets that you can is really important, especially when you are working to create a new brand like Auto Assault. I know how much I look forward to new games, and how angry I would be if it released somewhere else first and that's enough motivation to me to help make sure we release simultaneously everywhere possible.
I think that it varies by game. For Auto Assault we are evaluating this now to see what makes sense. Right now, for example, we are thinking about at least one RP server per territory. I know I will be playing on that one, but we don't know how important it is to our player base. This is something we will work to find out with our beta community before the game ships.
Check back in around fortnight for the final part of our extended Q&A. More details on Auto Assault can be found on the game's European website.