BMW prize-carrot tied to Blur demo

Try the game, win a car. Please?

Activision is dangling a real-life BMW 125i coupé beside the PS3 Blur demo in an effort to drive more attention to the game.

You can win the flashy car by downloading the demo and increasing your in-game rank to five. You'll be automatically entered into a sweepstake when you do so.

The sweepstake runs from 4th to 25th August.

The BMW 125i coupé is the main prize, but copies of the Blur game are up for grabs for runners-up.

You must be 18 years-old or over to take part.

Blur's been out since late May, and the demo available since 14th July. Activision defended Blur sales, stating the game "was not a failure", simply "guilty of coming third in a three-way race [with Split/Second and ModNation Racers]."

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. For more information, go here.

Jump to comments (48)

About the author

Robert Purchese

Robert Purchese

Senior Staff Writer

Bertie is senior staff writer and Eurogamer's Poland-and-dragons correspondent. He's part of the furniture here, a friendly chair, and reports on all kinds of things, the stranger the better.


You may also enjoy...

Comments (48)

Comments for this article are now closed. Thanks for taking part!

Hide low-scoring comments