Nintendo has recalled all copies of Mario Party 8 in the UK due to it containing an offensive word, GamesIndustry.biz is reporting.
The title was released for the Nintendo Wii on Friday and has seen heavy promotion over the weekend with TV advertisements.
"Unfortunately we have discovered that a small number of games contain the wrong version of the disk due to an assembly error," reads a statement from the company.
"We have therefore decided to recall all copies of the game from UK retailers so that this mistake can be corrected."
Last month, Ubisoft was forced to pull all copies of DS game Mind Quiz in Europe after it was found to contain offensive comments.
Nintendo said it will announce a new release date for Mario Party 8 shortly.
There's plenty more of that over on GamesIndustry.biz.