UK's first 24/7 game channel announced
UPDATE: With added info.
UPDATE: We've just spoken with Ginx TV CEO Michiel Bakker and have some new details.
Ginx will launch with at least four shows towards the end of November.
Will be on Virgin and Sky.
There is a chance that it'll broadcast in HD at launch.
"You have to understand that in a 24 hour channel there will be elements of repeat. We're not doing 24 hours fresh content one hour after the other. That would be too ambitious. So there's a healthy level of repeat in it."
GameFace will continue on Bravo.
"People love lists, so there will be shows with lists, countdowns, hottest new games."
"What we will not do is put on half hour interviews with the people who write the code behind the game because that doesn't work from a TV perspective."
"When Ginx captures in-game footage, we behave like camera men and directors. Instead of following a first-person shooter down the barrel, they will step away from the gameplay, turn around, use panning shots and zoom, and really apply a movie director mentality to capture the right in-game footage and make it look spectacular on a big screen."
"I'm going to focus primarily the channel on in-game footage using the review format."
"I wouldn't be a cool dad if I made a gaming channel just about light gamers. You cannot not make programmes for hardcore gamers. They're the bullseye demographic. Of course we're going to give them something."
"There will be a place where hardcore gamers feel really at home, and it might be post 10 o'clock at night, post 11 o'clock at night. Even the channel branding and feel of the channel will probably get a bit darker and edgier. As it moves into the morning it will become a bit more fluffy, a bit more Wii-like."
ORIGINAL STORY: The UK's first 24/7 TV channel entirely devoted to videogaming will launch this November.
It's called Ginx, and will be "fully distributed on cable and satellite TV".
"For us it's about light gamers," said CEO Michiel Bakker at the Edinburgh Interactive Festival this morning.
Ginx will initially focus on game reviews, but will expand to include shows that go deeper on other subjects.
For example, Ginx will include a show that highlights sports stars who like games, will send a tour bus to follow bands who like games, and will even look at army personnel who like games.
Bakker said Ginx will explore high definition and 3D in the future.
"The Ginx channel is going to be an evolution rather than an overnight revolution," Bakker said.
"Is it a good TV show to watch people play games? Does that make for good TV? If it does we'll do it. If it doesn't we won't."
Ginx already produces the UK's most popular videogame show GameFace, which launched in August 2009 on Bravo.
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Comments (104) Latest comment 1 year ago
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If marketed properly, a channel aimed at casuals might be a good idea.
Shame it's on Satellite/Cable. I'm not paying Branson or Murdoch to watch a channel about games.
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=D
"For us it's about light gamers,"
"For example, Ginx will include a show that highlights sports stars who like games, will send a tour bus to follow bands who like games, and will even look at army personnel who like games."
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I give it two years.
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cos the rest of the us military types hate games.
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The only audience that gaming ever really had on TV was back in the 90's before the internet took off and constant up to date news wasn't avaliable. Most of the 'Wii audience' play games as and when they are bored not because they actually enjoy gaming culture. This isn't going to be a success.
Anyone remember Game Network from the early 2000's? All that eventually became was a collection of Sci-fi re-runs and late night semi naked women on call in TV.
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"LOOK AT DEM GRAFFIX! I GIVE IT....3 G's!"
EVERYTHING got 3G's!!
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Nom nom.
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Also, why bother to watch a TV channel about playing games when you could, you know, play games?
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The sad thing is though they as long as we have access to the Internet game dedicated shows let alone a channel won't ever be groundbreaking or beneficial to us as it's core audience as we have access to the information pretty much right away.
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Therefore missing out the 50% of the population that haven't got cable or satellite - Ad-spin FTW \o/
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Admitadly i've not seen game face although i used to watch the previous gaming shows on Bravo and i though they were decent. Well apart from when games attack with domonic diamond, but that was because he focus on himself too much for my liking.
There was a show/channel the otehr year which showed competitive gaming - full length unedited and in all honesty that was rubbish. I don't think people like watching other people play games. If it's giving out tips of showing highlights then fine, but full action is dull i find, although once again sme of that may be down to the over enthusiastic commentators.
But please please please show gaming shows like E3, Gamescom TGS etc etc.
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What about a book channel! Let's go follow people that like books! WOOOO!
How about.. no. How about daily newsblogging like what we all read anyway, how about some in depth hour long shows about deep games, discussing them , interviews and not the stuff on rush hd where they just play crap about games that came out 5 years ago.
If you want a channel like that to succeed is has to be up to the minute, live, contemporary and actually do proper features. You can get hours of features out of good big games, from interviews to gameplay to tips to investigating characters etc.
Hell you could do a day on how to differently play through dragon age, or mass effect..Do programs that focus on coop etc. The gaming culture's not about the casuals, it's about us - the core who care.
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Don't you normally find out the answers to these sort of questions before deciding to do a full channel about it?
It's crazy given the nature and popularity of the hobby that there isn't more TV content out there.
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Quite simply, no.
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But no, let's go with "oh wow the guys from Blue like games, let's watch them play Wii sports awkardly".
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Did it used to have two blokes sat in a very small studio talking about games with a text bar at the bottom? If thats the one i used to watch that on a daily basis, but wasn't it an adult chanel after a certain time. I also seem to remember they sold buckloads of dreamcast games for £10 or something daft.
Actually sod Ginx, get eurogamer to do a tv chanel, HD hyphen, seagul cam and bottle bin emptying roulette.
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If they are gonna do this they have to keep it varied, cater to a range of age groups, but realise it is 18-35 year old males that do most gaming and are most likely to watch something like this. I would love a decent show looking att he history of prestigious game series like Zelda, or the game development industry in different countries, or even the intricacies of developing games. They need only look the features in a decent magazine like Edge to get ideas.
However, I still think it is doomed to fail and become another text chat channel, or one of those things where morons ring up and try to guess a random word. Who the fuck does that??
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Here we are at Mensa, where a kid is playing Brain Training™ by Nintendo®. Hi kid, how do you like Brain Training™ by Nintendo®. Oh I love Brain Training™ by Nintendo®, it feels like I'm... Training my Brain™. Do you think Brain Training™ by Nintendo® has gotten you into Mensa? Oh I sure think it helped, what with my Brain being Trained™ and all that.
etc.
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If Gameswipe was a regular thing, sure.
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I dont see why gamer oriented channels cant work, I'd watch tournaments featuring the worlds l33t players etc, and reviews and trailers always fill the time well, but I just cant see it, unless it goes to freeview/sat - then it might stand a fighting chance.
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"Ginx already produces the UK's most popular videogame show GameFace, which launched in August 2009 on Bravo."
How are they defining popular? Never even heard of the show (tbh never even heard of the channel either so its not a ringing endorsement)
Are there any other ones in the UK, I don't know of any? Might be the most popular due to lack of competition.
make a show about games and dump it on DAVE! At least then 90% of the population can see it.
I'm wondering how much use this will be to be honest, I mean I get my gaming news from a number of sites as and when I want it, not tied to some TV schedule.
I wouldn't mind coverage of the online "pro" leagues for games like L4D or Counterstrike though, if it was well done.
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All I want is Gamesnight back (in it's original game discussion format, not the review heavy they later changed it to). Loved that show and miss Jenkins and his socks.
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"And here we are at the UK 20/20 vision society, where members are known as Hawks of Farsight. I'm here with Hawk Leader Kevin. Kevin - did playing the Nintendo DS® game Sight Training™ on the Nintendo DS® system improving your sight as you did Sight Training™ on the Nintendo DS® system?"
"Indeed, sexy lady with cleavage."
"Please demonstrate your powers of Hawksight by telling me how dilated my hidden lips are right now."
"Not only can I see that you are in season, but I detect an abundance of humidity."
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Why do these shows fail so badly? Video gaming is so massively popular and yet any TV programmes associated with them are dire. I guess the wrong types of people are ultimately in control of the formatting...?
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Seriously, that's a snippet from one of their reviews.
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I am a gamer in the UK. It is highly likely that, as well as owning a games console or hi-spec PC, I have other gadgets that allow access to digital content.
I can choose to use my TV for:
1) Gaming (which I feel I do not do enough of as I have more games than I can play)
2) TV (live or recorded)
3) DVD / Blu-ray / downloaded media
4) Relinquishing it to please my family who want to watch fucking X-Factor / play Mario Kart
5) Watching TV footage of other people using the consoles I own playing the game I am already aware of
I guess 5 just ain't very popular.
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So no it's not the first games channel. I also expect it will tank in exactly the same way as its predecessors. There isn't enough gaming related news or interest in gaming related news to sustain a dedicated channel. It will die a death unless gaming is part of a broader portfolio of content.
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e.g. [link url=http://www .youtube.com/watch?v=cB70wuweyQI
]http://www .youtube.com/watch?v=cB70wuweyQI
[/link]
If it is full of loudmouthed hosts trying to use cool language it could fail and only appeal to 13 year olds.
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I remember that one with Violet Berlin years ago was a bit shite, though she does a good job on FirstPlay.
best one by far though was When Games Attack. Dominic Diamond was hilarious. Get him and Charlie Brooker, and you've got yourself a veiwer.
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Sad thing is it can work in the UK -- everyone plays videogames these days in one way or another.
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Obnoxious, hyperactive presenters (Bits) or endless footage of some who sucks at the game crashing and dying repeatedly (Cybernet) are bad enough. And all of them feature the tedium of someone slowly reading a badly written, ignorant review at you.
But the main issue always has been why the hell do you want to passively sit and watch someone else talk about or play games when you should be playing them yourself!
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The Gadget show works on Channel 5 in so much as it has taken a "Top Gear" approach to what is a traditionally geeky subject, and use the different themes of the challenges to showcase various devices.
If there was a show that took this sort of view of gaming - ie: departed from the one person review that could be found anywhere, and instead had interesting debate or captured the raw fun from playing games, then they'd be on to a winner. almost like a Zero Punctuation episode on TV...
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Gamesnight was genuinely good and I would like to see it back. Ellie made appearances on there and David Jenkins was always good to listen to. Surely gaming on TV can work in some format?!?!?!
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They've been off-air for several months, though.
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When will these cretins get it? When will they understand that the trick to making a successful video game television show is to not underestimate or patronise your audience? I'd imagine that casual fans would rather watch a sensible show geared at discussing the games in a comprehensive manner, as would "hardcore" gamers, rather than the odd bit of game interspersed with pointless banter with crap celebrities.
Christ, a Big Boy Barry marathon sounds like heaven next to this nauseating wank.
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"What we will not do is put on half hour interviews with the people who write the code behind the game because that doesn't work from a TV perspective."
Yeah, because noone at all would be interested in seeing how something is made. That's why we don't have "making of" documentaries on loads of tv channels and on every movie release.
And people love watching lists on telly? WTF? What people are these? The ones that watch the league tables on Skysports?
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You mean Nam Rood? [link url=http://en .wikipedia.org/wiki/Bad_Influence!
]http://en .wikipedia.org/wiki/Bad_Influen...[/link]
Personally as much as I'd love to see gaming tournaments on tv, I don't see a whole channel working if they get the usual dickhead presenters like they had on X-League.
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That was the approach that GamesWipe took, and they presented in the result a nice balance, that engaged both groups of players. If they had been able to commision a series, on the back of that, I think it highly likely that things would have developed in to an accessible show for just anybody who was interested in games, once the building blocks of that first show were no longer needed.
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]http://www.ginx.tv/
[/link]
Thats the website. To me reads like only 11% of gamers are classed as hardcore so fuck them, heres our farmville review.
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Yes, GamesWipe definitely had the right idea- and they had that frequent champion of video games and all-round genius Charlie Brooker presenting it, which certainly helped. There have been others in the past- it gets a lot of stick, but I, for one, enjoyed Cybernet. I rarely disagreed with what the professional script-reader was saying, and since there were no people on the show you got to see a lot of the games that were being reviewed. Bits was aimed at the casuals, but it was on so late at night, and so chock-full of tarted up girls who had never played a game before in their lives, but who looked good, that it was easy to enjoy as late-night pap. Even GamesWorld back in the day had something good going- David Walliams's career, for me, has gone decidedly downhill after that show.
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Lists suck
"heres our list of the top 100 games"
balls to the 99 losers, who made #1?
"our #1 is ___________"
Fuck you you're wrong
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Why does uncle Dom make me sit on his knee all the time?
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Thanks for the link.
11% are considered "hardcore" huh? I wonder what their definition of "hardcore" is? Last I knew it and "casual" were both vague labels applied semi-randomly by different gamers to other different gamers. I like their decision to say "are considered hardcore" without qualifying it by saying "considered by whom" under what criteria.
I consider 79% of gamers hardcore therefore 79% of gamers are considered hardcore. That's a cold, hard fact!
Anyway, I got as far as "Welcome to the Music Television of Video Games" before giving up on it. As the main MTV channel has bugger all to do with music anymore I guess they'll rapidly move past games to crappy reality TV shows.
Coming up next on "The Clan: real life" Clan leader snipaz confronts brad1221 about his lack of sniping skillz with "edgy" (i.e. crap) rapid-zoom-in-and-out-at-random-angles camera work.
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I need you to compare "GT5" and "Ferrari ultimate challenge 9: bring on the cars".
.... Gaming tv died post 90s
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So basically, it's going to be the gaming equivalent of watching something like Cribs, where they spin around and zoom in on various fixtures and fittings like they're being chased by the Blair Witch. I'd much rather just have steady, clear footage thanks.
The main problem with the majority of videogame shows over the years is that they're little more than an advertisment for the games featured. Cybernet I recall was particularly guilty of this. They hardly ever said a bad word about anything! I'd be surprised if this channel is any different, but in the interests of pragmatism, I'll remain hopeful.
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What people? Who are these cretins?
"What we will not do is put on half hour interviews with the people who write the code behind the game because that doesn't work from a TV perspective."
Interviews don't work from a TV perspective? Don't be so ridiculous.
"When Ginx captures in-game footage, we behave like camera men and directors. Instead of following a first-person shooter down the barrel, they will step away from the gameplay, turn around, use panning shots and zoom, and really apply a movie director mentality to capture the right in-game footage and make it look spectacular on a big screen."
Sounds like a lot of pointless faffing about. Just show the bloody game.
"There will be a place where hardcore gamers feel really at home, and it might be post 10 o'clock at night, post 11 o'clock at night. Even the channel branding and feel of the channel will probably get a bit darker and edgier. As it moves into the morning it will become a bit more fluffy, a bit more Wii-like."
Yes, because "dark" and "edgy" are adjectives which perfectly encapsulate the average hardcore gamer. And way to be utterly patronising and stereotypical towards the Wii. Initial fears for this show deepening by the second.
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Some factors play aginst this channel from the get go. The first is that tv had plenty of chances to get this right, and has failed. On top of that, the rise of the internet negates any need for such a channel anymore. Gamers can fill this tv gap themselves online, without suits or stupid timeslots or censors dictating what you can and can't do.
There's much more choice online too. From Game Trailers TV, to Zero Punctuation, plenty of game machinima like The Legend of Neil, Red vs Blue, The Guild or There Will Be Brawl. Add stuff like awesome podcasts of Giant Bombcast, CAGcast, Weekend Confirmed (and Eurogamer podcast too, but you guys are too square for my liking) etc, which cover deep discussions on game and the industry, there's countless hours of gaming content out there, so who really needs a dedicated games tv channel. Any podcast can come with me anywhere on my iPod or phone, and yes, at times even while I'm gaming. I do expect that this games channel possibility has arisen, because gamers are abandoning tv watching in droves, due to the lack of actual scripted content mostly (comeback soon, Sherlock). And what's the point in a 24/7 channel when we all have DVRs now, thus no chaining to dumb tv schedules? Answers on a postcard, please.
I'll wish Ginx luck (awful name by the way, but I shall check it out). I agree that the fact they want to go casual, kills it dead, IMO. Better to go with a more Top Gear/Edge/Games TM route, where its not afraid of what it is, to dig deep into games, the industry and its culture and the people who create and play them. Anything less is pandering crap, with cheesy peas on top. Besides, I like unabashed fun, crude humour and swearing in my content (thank CAGcast and Giant Bomb), and tv channels hate that, so I'll stick with pods and other online content.
And yes, Consolevania was awesome. There was another 30 min show with a U.K northern guy besides this one, that was also cool and fun, but I can't recall the name of it.
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There is SO much potential in gaming TV, why is it only Gamesmaster and Charlie Brooker can do anything decent?
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Many people want reviews, and its far to easy to get caught in the trench of just focusing on them. Funnily enough, as far as games shows go, I have to hand it to Cybernet, which is still the longest running games tv show on U.K tv. Back when all games tv shows tanked, it was the last bastion of hope before the net, that I used to set my video to record it.
1995-2008, not at all bad, considering it got buried and tossed about tv like a tainted lady of the night. RIP Cybernet.
These shows largely fail because of the advertising and money angle. Online, you don't have to worry about that, and can put passionate content out there for free, like podcasts and meet your audience. When they try to monetize, a model that tv is heavily based on, that's what's killed the majority of past efforts. Upkeep of a website or server for such content, is a fraction of the cost, than launching some big tv channel.
Hate to say it, but I give it six months to one year before it bombs.
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get a few semi pro people in to play them back to back and see how long it takes.
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I just hope its not hours of boring player against player tv...talk about dull.
News, reviews of Tech, games, movies, music, perhaps " buy in" some of the G4TV shows.
That would work.
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Spotting a theme here..."Kids love games, right, and they love celebrities, yeah? So how about this - brace yourselves - celebrities who love games"
"darker and edgier"
Iif it's anything like games that boast about being dark and edgy this will mean tits and swearing. Games: they're for grown ups too.
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Zomoniac: "...it turned into babestation."
So, eventually, yes?
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There's always a point if something is well made and entertaining, but the chances of that happening here are slim. Be worth it if we could get more shows like Gameswipe and Consolevania.
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Personally I would prefer deeper games shows on TV. Gameswipe, Gamesnight that sort of thing looking at the industry rather than shows just pimping hype and bull that we already get overkill of that on EG
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light gamers don't give a fuck..
cover some tournaments, help generate a tournament scene.. talk to the people who are in the respective scenes for each game..
the last game channel, whatever it was called, started out pretty well.. then after 6 months you realised the players were the same 6 players who they had for every game for every week.. and noone cared about their bio, or their favourite game or favourite gaming beverage..
even so, it was interesting to watch game tournaments even for games you didn't play..
it failed 'cos 8 guys in a room doesn't make interesting viewing.. tournaments are far more interesting 'cos of the hype from the people who are genuinely interested in the games..
check out some fighting game streams to see how hype these events could be..
there are so many games that could work and make good tv too..
super street fighter 4, halo 3/reach, starcraft 2, MW2..
so much potential..
this "director, cameraman" thing has me troubled too.. I don't want to see players gurning in match and feverish mouse clicking.. I want to see the celebrations and the saltiness after.. but in game is in game.. that's all there is while the game is taking place..
if they mean arena cams for fps, then that's a bit more understandable, but in that case you need both the player screen and the overall view..
it's going to be the same story again..
take the wrong angle..
market it to people who don't give a shit..
realise there is no revenue in this sort of evdeavour..
selll out..
fail..
luckily the godlike streaming teams like teamspooky and iplaywinner are doing a great job at great expense to themselves..
that's the sort of thing I expect from a gaming channel..
I hope their "hardcore" focussed content is of that sort of caliber.. not "people loves lists"..
:/
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You forgot two things:
"Ginx will explore 3D in future" :C
"GameFace will continue on Bravo" :C
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When!?!?! they don't show it anymore, and when they did, 8am on a sunday morning?! Who the hells awake at 8am on a sunday morning!
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It was truly, truly awful stuff.
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Yeah cos it may actually be interesting to people who really put time and money into gaming which is 99.99% of the people that you're not going to target ...
This is going to be one long infommercial for casual games and the few AAA games that are released by the uber corp's and run on a 24 hour loop ...
Shame.