Vague release dates for pre-orders banned in Germany

Coming soon.

Germany has banned vague release dates for pre-orders.

In the UK, online shops can offer pre-orders without a release window.

It means shops can't offer pre-orders with phrases such as "coming soon" or "available soon" any more. Instead, they must indicate the latest date by which the product will be delivered - or not offer a pre-order.

A consumer protection group raised the issue with the German courts, which issued the ruling, according to Heise (and verified by our friends at

Customers should know when they can expect a delivery after a pre-order, the Higher Regional Court of Munich said.

The ruling came about after a consumer protection claim was made against German retailer Media Markt over the pre-order offer for a smartphone Samsung Galaxy S6 in August 2016. But the ruling applies to all products, including video games.

"When consumers order goods on the internet, providers must specify by when the goods are delivered," said Wolfgang Schuldzinski, CEO of Düsseldorf Consumer.

In the UK, no such law exists, so shops are able to offer pre-orders with vague release dates or none at all.

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. Read our policy.

Jump to comments (37)

About the author

Wesley Yin-Poole

Wesley Yin-Poole

Editor  |  wyp100

Wesley is Eurogamer's editor. He likes news, interviews, and more news. He also likes Street Fighter more than anyone can get him to shut up about it.


You may also enjoy...

Comments (37)

Comments for this article are now closed. Thanks for taking part!

Hide low-scoring comments

Buy things with globes on them

And other lovely Eurogamer merch in our official store!

Eurogamer Merch