YouTube owner Google was reportedly denied a juicy $1bn buyout of livestreaming platform Twitch last year. That had been Google's solution to a growing phenomenon: buy it.

But since that didn't happen, YouTube had to do something else. The solution this time: build a livestreaming platform itself. Build YouTube Live.

That's reportedly the name, according to Daily Dot sources, and a full announcement is apparently planned in coordination with gaming bonanza E3 in June (16th-18th).

YouTube Live represents Google really going for it. There's a team of 50 engineers creating the platform and, said one source, "gaming and eSports in particular are going to be a big driving force" for it. That's understandable, given the momentum they give Twitch.

An E3 announcement also signals YouTube working more closely with the gaming industry, which could mean there are some large partnership deals in the pipeline. It's a story that can be told using stock photos celebrities posed for recently and brilliantly made available for free.

lastyear
Last year, Google didn't get what it want. It had unfinished business.
butnow
But with the right people on the job, and a really long arm, Google bounced back.

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. For more information, go here.

Jump to comments (38)

About the author

Robert Purchese

Robert Purchese

Senior Staff Writer

Bertie is senior staff writer and Eurogamer's Poland-and-dragons correspondent. He's part of the furniture here, a friendly chair, and reports on all kinds of things, the stranger the better.

More articles by Robert Purchese

Comments (38)

Hide low-scoring comments
Order
Threading

Related