Gamescom 2013 is drawing to a close and, inevitably, it has been a long week for attendees.
Proving the point was the jet-lagged Sony exec Shuhei Yoshida, who appeared to drift off during a PlayStation Q&A panel.
Yoshida's eyes began to droop when Heavy Rain and Beyond creator David Cage began to discuss his views on storytelling in video games.
Naturally, Yoshida has already made light of the humourous incident himself via his Twitter account, where he re-tweeted the NeoGAF thread devoted to the incident.
In a message posted afterwards, Yoshida blamed the incident on the soothing tones of Cage's voice.
@KartikMdgl his voice, his voice :)— Shuhei Yoshida in Monaco (@yosp) August 22, 2013