Fingers are being pointed at Nintendo over uncanny similarities between the box art for its forthcoming Wii action title Pandora's Tower and concept art for Square Enix's planned PlayStation 3 title Final Fantasy Versus XIII.
As uncovered by the eagle-eyed Japanese Hachimaki blog and reported by Andriasang, the depiction of Pandora's Tower hero Ende on the game's cover appears to be a copy of artwork for Final Fantasy's Noctis character.
Take a look at the comparison shots below and see what you think.
We've contacted Nintendo for comment and will update if we get a response.
In case you missed the announcement earlier this month, Pandora's Tower is a Nintendo-published action title developed by One Piece/Jump Ultimate Stars studio Ganbarion. It's out in Japan next month.