Live: Phil Spencer's Gamescom keynote Finished

The first day of Gamescom's about to wrap up with Phil Spencer's keynote, which is taking place from 7pm local time - and that translates to 6pm BST in the UK. After the stealth conference Microsoft held yesterday it's fair not to expect much in the way of news, but after Andrew House's pointed dig at the Xbox One's more fluid policies we may at least get a little corporate fisticuffs. There's no stream, unfortunately, so Martin Robinson will be here to fill in the details. And if all else fails he'll be sure to fill you in on the interior decor of the Tanzbrunnen in which the keynote's taking place. It'll be fun!

Latest comments (63)

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  • The-Jack-Burton 11 months ago

    why does everyone at MS look like creepy used car salesmen?
  • ThePissartist 11 months ago

    The most interesting part of that was the photos of the real Phil Spencer.
  • Der_tolle_Emil 11 months ago

    Talk about underwhelming...
  • andrewsqual 11 months ago

    "When YouTube burst onto our screens, it allowed people a medium to instantly express themselves. And gamers started using it.2
    Yep PS3 and Wii owners on 2006 on their Internet browsers. Microsoft was busy repairing every single console sold, denying it and adding cutting edge features like a 1.2 profile HDMI port, you know to reduce the heat.
  • daft 11 months ago

    What? That was it? What? Really?
  • aaronconnelly 11 months ago

    Well... that was... a thing.
  • MikeStubbsy 11 months ago

    No Martin, Thank You!
  • aaronconnelly 11 months ago

    @Hieronymus Personal clouds or something. Stratocumulus most likely.
  • podgek293 11 months ago

    did you knopw Dan Castellaneta was in Buffy for an episode
  • Hieronymus 11 months ago

    And The Last Guardian right?
  • Hieronymus 11 months ago

    What was this keynote about again?
  • DJDog 11 months ago

    @daft hats on your COD soldier, it's the future.
  • aaronconnelly 11 months ago

    *falls asleep on keyboard*
  • daft 11 months ago

    Personalize? What does that even mean? How is that in any way a meaningful thing to have?
  • Hieronymus 11 months ago

    And there's Smartglass, can't have a party without it.
  • Hieronymus 11 months ago

    He's not talking about X1 right? within 5 minutes he already dropped in references to the cloud and Kinect and Xbox Live. The sly bastard
  • daft 11 months ago

    Nope. It's extracted and "configured" at the NSA HQ.
  • daft 11 months ago

    Of course the magic comes from the algorithms. NSA:S SEARCH ALGORITHMS!!!
  • Hieronymus 11 months ago

    He has such a fine mane it has to be put up three times!
  • daft 11 months ago

    The cloud again, eh? NSA is fapping madly at this keynote.
  • rotsujin 11 months ago

    Spence used to have such glorious hair
  • DJDog 11 months ago

    Bet he'll announce a new Zune.
  • podgek293 11 months ago

    he's going to announce they're quitting the game business and just buying sony out
  • podgek293 11 months ago

    i'm expecting a minimum of 4 tshirt changes from Phil or i will be truely disappointed
  • DJDog 11 months ago

    Between the lack of things happening and EG's constant sarcasm I'm struggling to glean any information here.
  • abrahamwilson 11 months ago

    @podgek293 ok lol
  • podgek293 11 months ago

    @abrahamwilson he's trying to decide what tshirt to wear first
  • abrahamwilson 11 months ago

    Where is Phil Spencer
  • aaronconnelly 11 months ago

    so.... is stuff gonna happen? Or they just gonna talk about how games are fun?
  • podgek293 11 months ago

    aww Angela was so nice.. she even bigged up the french, which is a rarity for them so they must be loving it
  • slowdog1976 11 months ago

    lmao. full of impotence. awesome
  • MikeStubbsy 11 months ago

    Her busine... Damm Martin beat me to it.
  • DJDog 11 months ago

    @slowdog1976 I lied, they tattooed my arse cheeks.
  • Dondiggler 11 months ago

    Ahh Kirsty......
  • aaronconnelly 11 months ago

    Dat X-Mas Tree.

    Half Life 3 CONFIRMED!
  • MikeStubbsy 11 months ago

    THIS IS THE GREATEST LIVE BLOG EVER!!!!!
  • slowdog1976 11 months ago

    @kenbarnes Phil "Guards! That man there. Tattoo his body parts immediatly"
  • podgek293 11 months ago

    of course he loves games he's a politician that's all just a huge game haha
  • DJDog 11 months ago

    @kenbarnes Rohypnol.
  • Baihu1983 11 months ago

    MS to announce Nov 5th.
  • kenbarnes 11 months ago

    Why would Phil have the date tattooed on YOUR arm/back/forehead? You would have felt it, surely?
  • DJDog 11 months ago

    Will Phil have the Xbone launch date tattooed on my arm/back/forehead? Taking bets.
  • podgek293 11 months ago

    we taking wagers on how many watches Phil is wearing and how many times he changes tshirt?
  • DJDog 11 months ago

    The ideal chit chat of what you've eaten is fascinating.
  • MikeStubbsy 11 months ago

    Thanks Martin! I asked Tom C repeatedly for one the last two years but he always refused :(
  • abrahamwilson 11 months ago

    Is Phil On or are we still waiting
  • podgek293 11 months ago

    someone go kidnap an MS exec and force the release date out of him... with teddy bears and kindness of course
  • MikeStubbsy 11 months ago

    Martin, as this is going to be boring, can we have a Podcast at the Eurogamer Expo as a dev session please. Could get some good guests on it?
  • podgek293 11 months ago

    i'm studying auditing at the moment... nothing can disappoint me at this stage
  • podgek293 11 months ago

    when's phil on so?
  • malforian 11 months ago

    You know GMT and UTC are the same thing
  • VibratingDonkey 11 months ago

    TLA's of time zones are dumb. Them shifting two times a year doesn't make things easier. And then they had to go switch GMT to something else for some reason. Probably because GMT didn't make much sense. UTC for Coordinated Universal Time is much better...

    Oh well, these comments are in UK time, so problem solved.
  • podgek293 11 months ago

    @vibratingdonkey BST is british summer time cuz they have to be unique and can't just stick with GMT+1 ha
  • abrahamwilson 11 months ago

    @VibratingDonkey it means Britsh Summer Time
  • VibratingDonkey 11 months ago

    What the hell is a BST?

    Germany = some piece of vertical strip of Earth as me.

    AKA it's in 14 minutes from now.
  • podgek293 11 months ago

    somebody want to do a reverse superman and speed time up a tad...
  • PSfourskin 11 months ago

    i hear Jim Ryan's value as a key note host has rocketed since he knocked it out of the park last night.

    a triumph
  • grayn 11 months ago

    @podgek293 Ah, I guess that makes sense.
  • podgek293 11 months ago

    @grayn he was probably just asked to do it... it's not unheard of for huge corporations to give keynote speeches ... i do believe someone from sony is doing the Toyko Game Show one
  • grayn 11 months ago

    I'm slightly confused by the title - is Phil ditching Microsoft and going it alone?
  • VideoGameAddict25 11 months ago

    Every time I see the name Phil Spencer, I think of that guy from those property programmes on Channel 4! :p
  • Fluffin 11 months ago

    @GiarcYekrub Maybe there Gold membership expired so no TV for them.
  • GiarcYekrub 11 months ago

    No stream? Can't MS handle TV...

Our live coverage has now ended. Here's what you missed: Updating...

17:58 By Martin Robinson

Hey hey, we're in the theatre which is bathed in purple light and has lots of men wearing the classic blazer/jeans combo prancing about.

17:59 By Martin Robinson

This is Gamescom's opening ceremony, in effect. Speakers are to include Dr. Philipp Rosler, the Federal Minister of Economics and Technology as well as a speech from Jurgen Roters, the Mayor of Cologne.

18:00 By Martin Robinson

That's your amuse-bouche - Phil Spencer's your main course.

18:01 By Martin Robinson

As we're in Cologne, think of him as your pork knuckle and spatzle.

18:01 By Martin Robinson

I don't know! Messaging has been strangely vague about this whole thing. All I'd say is brace yourself for disappointment.

podgek293 says:

when's phil on so?

18:03 By Martin Robinson

I'm really not expecting much but a few pleasantries from Phil. I think Wes and I are the only journalists in here. Everyone else seems like they've got proper jobs, 'cos they're rocking the blazer and jeans look.

18:03 By Martin Robinson

Also they're all schmoozing instead of typing inanities into their laptops. I don't think they've even bought laptops with them!

18:04 By Martin Robinson

I'm an intruder livetexting a meet and greet for the great and good of Cologne, basically.

18:04 By Martin Robinson

Ha! Well, don't say I didn't warn you.

podgek293 says:

i'm studying auditing at the moment... nothing can disappoint me at this stage

18:05 By Martin Robinson

That's a great idea. We've talked about something along similar lines before, but it's definitely something we should do this year. Will look into it!

MikeStubbsy says:

Martin, as this is going to be boring, can we have a Podcast at the Eurogamer Expo as a dev session please. Could get some good guests on it?

18:05 By Martin Robinson

That's a great idea. We've talked about something along similar lines before, but it's definitely something we should do this year. Will look into it!

MikeStubbsy says:

Martin, as this is going to be boring, can we have a Podcast at the Eurogamer Expo as a dev session please. Could get some good guests on it?

18:07 By Martin Robinson

I definitely have eaten something today, and am definitely not drinking a glass of red wine right now. If either of those things weren't true this could be very entertaining/messy/the last thing I ever do for Eurogamer.

18:08 By Martin Robinson

Right now absolutely nothing is happening apart from some canapes and general chit chat.

18:08 By Martin Robinson

Canape situation: a kind of half wrap with salami and mozzarella in it, and a kiwi in a shotglass.

18:09 By Martin Robinson

We've got translation headsets, so I'm expecting this to be delivered in German.

18:12 By Martin Robinson

We're up and running! There's a video running that's making Gamescom look all dramatic, with action shots of people playing MMOs from the stage floor. 'The world is holding its breath for Gamescom 2013'.

18:13 By Martin Robinson

Sven Lorig's on stage, and he's milking this moment in the spotlight. This is the fifth year of Gamescom in Cologne, and this year it's bigger than ever.

18:14 By Martin Robinson

18:15 By Martin Robinson

Phil's in the room right now. Not sure if Kirsty's going to be joining him.

18:15 By Martin Robinson

Anyway, back to Sven - he's talking about how he used to have to download games on tapes and it took 15 minutes. Is he talking about piracy?

18:15 By Martin Robinson

Philipp Rosler, the minister of Economics and Technology is on stage now.

18:16 By Martin Robinson

Wearing blazer and jeans combo, natch.

18:16 By Martin Robinson

He says he's one of the first generation of gamers, having started playing with the ZX81.

18:17 By Martin Robinson

He doesn't play much these days as he's the chairman of the Free Democratic Party, but he still loves games.

18:17 By Martin Robinson

Games play a big part in the German economy - 30,000 companies, 30 billion Euros generated. It's one of the most important industries in Germany.

18:18 By Martin Robinson

18:20 By Martin Robinson

The next generation is going to boost the economy.

18:20 By Martin Robinson

Games are the driving force behind new technologies.

18:20 By Martin Robinson

18:21 By Martin Robinson

And games can be responsible for the growth of the economy in Germany. That goes down well - a round of applause from the crowd.

18:22 By Martin Robinson

Games are really important for mechanical engineering - they can provide systems that help that industry.

18:22 By Martin Robinson

18:23 By Martin Robinson

And Gamescom is a great platform for this progress.

18:23 By Martin Robinson

Rosler wraps up by saying the games industry should be proud of what we've achieved. I'm holding back the tears here.

18:24 By Martin Robinson

18:24 By Martin Robinson

Nearly half of all gamers in Germany are female.

18:24 By Martin Robinson

And that's a great way to lead into our next speaker. She's a female as well!

18:25 By Martin Robinson

I should point out those weren't my words - they were those of our host.

18:26 By Martin Robinson

So it's Angelica Schwall-Duren on stage. She's the Minister of Federal Affairs for Europe and the Media of North-Rhine Westphalia

18:26 By Martin Robinson

Her business card must be A4-sized.

18:27 By Martin Robinson

18:28 By Martin Robinson

There are about 380,000 gainfully employed people in the industry in North Rhine-Westphalia.

18:28 By Martin Robinson

The city of Cologne becomes alive during Gamescom. It's ful of impotence.

18:29 By Martin Robinson

Sorry, she said impetus. I think both words are applicable though.

18:29 By Martin Robinson

France is a partner for Gamescom this year. And that makes Angelica proud. She's welcoming the French.

18:30 By Martin Robinson

A lot of impetus emanates from France, apparently.

18:31 By Martin Robinson

"We're looking forward to a productive exchange and many fruitful collaborations." The crowd went wild for that. I wish you could see this - it eclipses the Sony conference at E3 this year. There are tears all round.

18:32 By Martin Robinson

She's wishing us a successful Gamescom. Back at ya Angelica! We've one more speaker before Phil rocks up.

18:33 By Martin Robinson

It's Jurgen Roters, the mayor of Cologne. Apparently he loves EA Sports games - he used to be a sportsman himself.

18:33 By Martin Robinson

Lovely anecdote from our host - once an interviewer tried to interview Roters while running, to show how athletic Roters was. It turns out the interviewer couldn't even talk, because Roters was running so fast!

18:34 By Martin Robinson

Phew, he should take that one on tour. Almost as good as Peter Moore's impromptu set yesterday. Cologne's basically eclipsing Edinburgh as the home of comedy in August.

18:34 By Martin Robinson

Anyway, Roters is joining us via video link. He doesn't look like he could run that fast.

18:35 By Martin Robinson

He's all broken up not to be here. The games industry faces new challenges, and they're rising up to them very well.

18:36 By Martin Robinson

18:36 By Martin Robinson

He's going topless.

podgek293 says:

@abrahamwilson he's trying to decide what tshirt to wear first

18:37 By Martin Robinson

Right, the mayor's done, so Phil is up next.

18:37 By Martin Robinson

More than 40 world premieres here at Gamescom, but the focus is on the next gen of consoles says our host.

18:38 By Martin Robinson

It's an understatement to say that Phil Spencer, our next guest, is a big player.

18:38 By Martin Robinson

"Is he going to announce a new game, is he going to announce the date of the Xbox One launch" says our host. My money's on no.

18:38 By Martin Robinson

And he's here on stage. No jeans - Phil's rocking a proper suit tonight.

18:39 By Martin Robinson

"It's an honour to be here - it's an amazing show this year. Every year I'm inspired by the creativity and the passion of people here."

18:39 By Martin Robinson

"For those here expecting me to market the Xbox, that's not what I'm doing."

18:40 By Martin Robinson

He's here to talk us through trends, and what challenges the next generation presents.

18:40 By Martin Robinson

None of the changes has been as dramatic as the power the cloud has revolutionised how we play, create and share.

18:40 By Martin Robinson

The future's now, and the future's powered by clouds.

18:40 By Martin Robinson

Isn't that like steam power essentially?

18:41 By Martin Robinson

Games are more personalised now, says Phil. And they're more accessible.

18:41 By Martin Robinson

Storytellers can create powerful new world, and audiences can connect with the games and each other like never before.

18:42 By Martin Robinson

Still has. Fine mane.

rotsujin says:

Spence used to have such glorious hair

18:42 By Martin Robinson

Still has. Fine mane.

rotsujin says:

Spence used to have such glorious hair

18:42 By Martin Robinson

Still has. Fine mane.

rotsujin says:

Spence used to have such glorious hair

18:42 By Martin Robinson

First, he's going to talk about personalisation.

18:42 By Martin Robinson

The real magic doesn't come from algorithms etc - it's about context, adn about the developer understanding your experience.

18:43 By Martin Robinson

Imagine a game that could recognise a change in engagement, or recognise you blinking or changing expression. That's becoming possible today, and developers are just scratching the surface.

18:43 By Martin Robinson

This stuff can only be extracted and configured in the cloud.

18:44 By Martin Robinson

Accessibility next. The latest server tech allows greater access to gamers.

18:44 By Martin Robinson

You can stream the most extravagant graphics now.

18:45 By Martin Robinson

In the average day of a consumer they play tablets - and more people are playing games now than ever.

18:45 By Martin Robinson

Yup, this sounds like a marketing pitch to me!

Hieronymus says:

He's not talking about X1 right? within 5 minutes he already dropped in references to the cloud and Kinect and Xbox Live. The sly bastard

18:46 By Martin Robinson

The scalable cloud technology gives developers unprecedented reach. A few of you have pointed this out, but given the current climate this is all a bit uncomfortable.

18:46 By Martin Robinson

Today we've moved into a world where multiple devices can expand our gaming beyond the living room.

18:46 By Martin Robinson

If you think this is boring to read, by the way, you should try sitting through it.

18:47 By Martin Robinson

Devices can now be intelligently connected.

18:47 By Martin Robinson

And no one device is king.

18:47 By Martin Robinson

Finally, Spencer wants to talk about making games more imaginative. Characters can now blur the lines between the virtual world and reality.

18:47 By Martin Robinson

Almost all of the launch titles use the power of the cloud in some way.

18:48 By Martin Robinson

They're using the cloud to personalise the games for each player.

18:48 By Martin Robinson

And for analytics, the cloud can be used to make games better in the future.

18:49 By Martin Robinson

When YouTube burst onto our screens, it allowed people a medium to instantly express themselves. And gamers started using it. Machinima got 262 million viewers worldwide last year. And for most of last year it was the most popular channel on YouTube.

18:50 By Martin Robinson

Advances in cloud technology are where the future is. As creative leaders, MS's ability to innovate is magnified by the innovations in technology.

18:51 By Martin Robinson

As we look forward to the next generation, we've the technology to build creative gaming experiences.

18:51 By Martin Robinson

Change that was once considered disruptive is now embraced. There's never been a better time to be a gamer.

18:52 By Martin Robinson

He's about to wrap up. One last thing.

18:52 By Martin Robinson

Xbox One is available in all territories from this Friday. It's being bundled with Halo 5.

18:52 By Martin Robinson

Sorry, nodded off. That last bit might have been a daydream.

18:53 By Martin Robinson

In reality, this happened: canapes, a Mayor, the cloud.

18:53 By Martin Robinson

I didn't. That's fascinating!

podgek293 says:

did you knopw Dan Castellaneta was in Buffy for an episode

18:54 By Martin Robinson

Sorry, I guess. But also thanks for coming!

18:55 By Martin Robinson

That's genuinely a wrap. We're hitting the showfloor tomorrow, and will have actual new things to tell you. See you then!

18:55 By Martin Robinson