SEGA exec Alan Pritchard has revealed more about the company's plans to delist less-than-stellar Sonic games - suggesting the publisher may take a leaf out of an old rival's book.
SEGA has signed a three-year deal with Alton Towers, the UK's most popular theme park.
SEGA's Sean Ratcliffe has said that Sonic's "quality is something that will be fixed over time" after a string of unsuccessful attempts to restore the hedgehog to his 16-bit glory.
Like many people, I've got a friend who has a bit of a Michael Jackson thing going on. Not a crazy "We Love You Michael" type, before you start rolling your eyes. Just a relatively rational fan, who liked him back when the singing and the dancing were so good that we were all prepared to ignore the lightened skin and bizarre media reports. So, to her, it's still pretty exciting every time it looks like Jackson is going to hop back out on stage and do some of the dancing and singing again. Every time, she tells me, there's a whirlwind of speculation in Jackson fandom. This time, he's putting a decade of nasal necrosis, babies dangling out hotel windows, extraordinary court cases and flirtations with bankruptcy behind him for once and for all. He'll sing and dance again, and there might even be new material. It'll be back to the good old days.
Every time, of course, she's bitterly disappointed. With every public appearance he seems more like whispering, broken shade of the man who so eloquently denied fathering Billie-Jean's child - and yet somehow, she always falls for the hyperbole again a few months later. Okay, so it didn't happen last time, but how about this time? Could this be the one?
Is she mental? Undeniably. Absolutely raving loco. However, as gamers, we should be able to sympathise, because it's not like we don't have our own icons, our own star figures of yesteryear who are trading off memories and haven't done anything half decent in years. Case in point; Sonic the Hedgehog. Once, he stood toe to toe with Mario, and he was leaping around the Green Hill Zone before the majority of modern icons were twinkles in the eyes of their creators. In recent years, though, every home console Sonic title has been worse than the previous game - with only the solid PSP title, and the actually rather good DS title, to rescue the quality of the franchise in any way.
You'll soon be able to shake your way through a Sonic adventure on Wii, as SEGA has confirmed a 2nd March release date for the game.
Sega has released some new screenshots for Wii title Sonic Wild Fire - and if you've been wondering how the game will work with the remote controller, they're worth checking out.
Sonic the Hedgehog and Full Auto 2: Battlelines will be PlayStation 3 launch titles, according to SEGA of America's Scott Steinberg.
Steinberg, SoA's veepee of marketing, also revealed that Virtua Fighter 5 would ship in March 2007.
Speaking in an interview with US website GameDaily, he said SEGA's Wii titles would adopt a similar strategy. Super Monkey Ball: Banana Blitz will be there at launch, while Sonic Wild Fire (working title) is due next March.
"Oh good," a rather pungent gentleman a couple of seats over remarked as Sonic sprinted across the screen behind Reggie. "Another rubbish Sonic Adventure game."