Football Manager 2011 has arrived on iPhone, iPod Touch and iPad.
It costs £6.99 - almost quadruple the (lowered) price of Championship Manager 2011 for iPhone.
But Football Manager 2011 has "unrivalled realism" and is, according to the blurb, "the most in-depth football management game in the App Store".
Features of note are three active countries per season; customisable player roles; more formations; in-game tutorial and a built-in real-world stadium finder.
Sports Interactive also claims to have paid special attention to the quirks of Apple's machinery to tailor its game accordingly, i.e., the same thing rival Beautiful Game Studios said about Championship Manager 2011.
But which is better?