There are game trailers, and then there are Polyphony Digital game trailers - overblown, melodramatic and frequently marvelous, the one that's just dropped to announce a new partnership with Brembo might well be a new favourite.
It offers a brilliantly moody monochrome look within the factories of Italian brake manufacturer Brembo - a place I'd thought might have been fairly mundane, but the tense Hollywood soundtrack and loving shots of all that machinery have convinced me otherwise. By the time those pads had been bolted onto a GT3 Audi R8 I'll admit I was on the edge of my seat.
There's plenty more new Gran Turismo 7 footage in the trailer too, showing what's sure to be a spectacular looking game. The recently announced partnership with Brembo extends to Gran Turismo's braking systems, apparently, and also ties neatly in with the return of more granular car customisation in next year's PlayStation exclusive, which will grant players the ability to swap out parts as they modify their cars.
We got the chance to have a chat with series creator Kazunori Yamauchi recently to talk through what to expect when Gran Turismo 7 launches next March.
Will you support Eurogamer?
We want to make Eurogamer better, and that means better for our readers - not for algorithms. You can help! Become a supporter of Eurogamer and you can view the site completely ad-free, as well as gaining exclusive access to articles, podcasts and conversations that will bring you closer to the team, the stories, and the games we all love. Subscriptions start at £3.99 / $4.99 per month.