Microsoft's Halo 3 launch plans
Celebrities, red carpet, bubbly.
Microsoft is hiring out London's enormous iMax cinema for the launch of Halo 3 next week, GamesIndustry.biz reports.
Celebrities like the neatly bearded Jonathan Ross (who provides voice talent for the game) and sought-after music producer Pharrell Williams will be on hand to swan about on the red carpet and add glitz to proceedings.
You're invited to join in by turning up at the iMax on London's South Bank from 6:30pm on Tuesday 25th September for a number of planned events, including a photo exhibition that will later tour key Pearl & Dean cinemas across the UK.
An invite-only aftershow party will prolong the festive atmosphere, with top DJ talent turning up to entertain the crowd.
Halo 3 goes on sale Wednesday 26th September in Europe, with many money experts expecting the title to rack-up impressive sales figures across the globe. Not so much in Japan.
Microsoft is offering three versions of the game for sale, from the Standard Edition to the Legendary Edition, which ships with extra content and a collectable Spartan helmet case. These, however, are almost all sold out - but you can still bag yourself one by entering our Legendary Edition competition that ends next Monday.
Official confirmation of the launch event is expected from Microsoft shortly.
If GamesIndustry.biz was a party, fact would be the guest of honour.