Update 02/08/2018: Now that Prime Day 2018 is over and done, we've got a couple of months before the madness of Black Friday 2018 shows up. That doesn't mean the deals are sparse for the time being though, so we've gathered up all the best deals for right now in this article right here. Don't forget that we'll have our own guides to the best PS4 Black Friday deals, the best Xbox One Black Friday deals, the best Nintendo Black Friday deals, and more, so be sure to bookmark those pages for later. In the meantime, let's have a look at the best PS4 deals of this week.
Whether you like it or not Black Friday 2018 is on the horizon and creeping ever closer day by day. As we have done for the past few years, we'll be keeping this page as up to date as possible with all the latest and greatest deals, offers, bundles and discounts on PS4 consoles, PS4 Pro consoles, games, accessories and more. Whether you're eyeing up a potential PS4 Pro to upgrade to or you want to try out a PSVR and see what all this virtual reality fuss is about, you can find all the relevant deals right here as the day(s) appraoch.
As Cyber Monday ever so gradually draws to a close, you may be expecting the deals to start dissipating one by one. Think again, friend - much like Black Friday before it, Cyber Monday is no longer just a one-day event. Indeed, the deals will be continuing until later this week, with brand new offers showing up every once in a while. Here are our top picks for the very best of the bunch.
A note from the editor: Jelly Deals is a deals site launched by our parent company, Gamer Network, with a mission to find the best bargains out there. Look out for the Jelly Deals roundup of reduced-price games and kit every Saturday on Eurogamer.
On 1st January, Sony put out a video showing off the PS4 console exclusives coming out in 2017. I spotted 23 games, a mix of Sony-made games coming only to PS4 and games from external developers coming to PS4 as console exclusives. It's a tidy list of titles. Let's have a look:
Albert Penello leads planning for Xbox, which means he's heavily involved when Microsoft works out what it's going to do next in video game land. It also means he keeps a keen eye on the competition - and right now that competition is Sony's recently-announced PS4 Pro and slim.
This week, Sony finally revealed details of its upcoming PlayStation VR headset - which will launch in October with the eye-catching price of £349.
Sony is treating Bungie's first-person shooter as a first-party PlayStation game, despite it also being available on Xbox.
It's been a fantastic year for Sony and the PlayStation 4, with a whopping 10m consoles sold. But there have been bumps along the road.
The Last Guardian remains missing in action years after it was announced. It's been in development for so long it's becoming a bit of a running joke.
There's also the issue of the delay to Evolution's racing game DriveClub. It was once due out alongside the PS4 in November 2013. Now, it'll launch almost a year later, going up against the likes of Forza Horizon 2, Project Cars and The Crew.
Sony's PlayStation executives hope with PS4 this time things will be different. This time, Sony launches alongside Microsoft, not 16 months afterwards like with PS3. This time, Sony is cheaper than Xbox, not hundreds of pounds more. And this time, Sony is taking a gamer-first approach - and that, it seems, is translating into real world business.