Apple has given the go-ahead for a new comedy set in a video game studio.
We've come a long way from Assassin's Creed not letting you play as a woman - or from doing so only in short sections of its campaign.
Ubisoft's previously-leaked Assassin's Creed Odyssey will launch this 5th October.
Set in Ancient Greece, developed by Assassin's Creed Syndicate's Ubisoft Quebec, the game is now fully RPG. It's set on land and on sea, 400 years before Assassin's Creed Origins, during the Peloponnesian War.
You can play as Alexios, or Kassandra, descendants of Leonidas in a story with branching narrative for the first time.
The Division 2! Beyond Good and Evil 2! Assassin's Creed Odyssey! Some typical Ubisoft strangeness? All this and more from 9pm BST.
The least interesting thing about Assassin's Creed Odyssey is its October 2018 release date, but the timing of another massive game in the series just 12 months after Assassin's Creed Origins will generate headlines regardless. Origins' success - its brilliant new characters and reworked RPG-lite focus - is something of a double-edged sword: these changes reinvigorated the series, but by taking an extra year of time to bed them in Ubisoft reinforced the feeling each installment could offer the same leaps forward, if only the publisher leant on its biggest franchise a little less. It's against this backdrop Odyssey has been detailed and its release date confirmed - but I'm confident, after more than three hours of gameplay, this year's installment answers those immediate questions.
UPDATE 1.00AM: Ubisoft has confirmed Assassin's Creed Odyssey via a brief teaser clip posted on Twitter, and said it will show more of the game at E3.