Kiddies games TV for the UK in 2003

TV bosses once again try to meddle in gaming, targeting ‘tweens and teens’

The UK is about to be hit by another freak storm. After winds of up to 90mph battered central and southern parts of the country for most of yesterday, Independent Television (ITV) executives are set to gust through gaming during a regular prime time TV slot in early 2003, investigating the LAN phenomenon and following various 'pro' gamers (one of whom just insured his fingers for £375,000) to the World Cyber Games in Korea. "Lan Jam" also promises the Games Master-esque sight of "the cream of the kid's gaming world" competing against one another for prizes "and, more importantly, the respect of their peers."

Even on his best day, Ricky Gervais wishes he could make us cringe this much.

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Tom Bramwell

Tom Bramwell

Contributor  |  tombramwell

Tom worked at Eurogamer from early 2000 to late 2014, including seven years as Editor-in-Chief.

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