Sierra changes name!

From Sierra On-Line to Sierra Entertainment, Inc.

Source - press release

Sierra On-Line has changed its name to Sierra Entertainment, Inc, a studio of Vivendi Universal Publishing. According to a company PR, "Sierra's new name reflects the company's commitment to developing a broad range of entertainment products, including games for both the PC and next-generation consoles." It seems as though Sierra / Vivendi enjoying confusing us by altering their company persona once in a while. Maybe they want to keep us on our toes…

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Tom Bramwell

Tom Bramwell

Contributor  |  tombramwell

Tom worked at Eurogamer from early 2000 to late 2014, including seven years as Editor-in-Chief.


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