Konami and Umbro get it on

Konami and Umbro today announced a union that will bring a much needed sponsorship deal to the International Superstar Soccer brand. The first title to show the fruits of this bonding will be an early PlayStation 2 footy title, the details of which both companies are keeping close to their chests. In terms of development this is largely irrelevant, except for the fact that it provides decent funding for the series. The press release was of course written by a consultant with a degree from the university of hype and a masters in exaggeration, but nonetheless it helps bring some decent branding to Konami's previously unlabelled series.

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Tom Bramwell

Tom Bramwell

Contributor  |  tombramwell

Tom worked at Eurogamer from early 2000 to late 2014, including seven years as Editor-in-Chief.


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