Nier: Automata director Yoko Taro has released a bananas video encouraging people to pre-order Platinum Games' upcoming sci-fi adventure.
By reserving this most peculiar of action-RPGs at select retailers prior to its 7th March launch, you'll get a T-shirt adorned with an image of the series' most iconic character, Emil.
To demonstrate such a fashionable garment, Taro, adorned with an Emil mask and matching scarf, presents Platinum Games designer Taura Takahisa sporting the pre-order accessory. So far, so good.
Then things get weird.
Out of nowhere, Taro lifts Takahisa's shirt and begins tickling the shocked game designer. After a cutaway to a promotional shot of the shirt, we resume with Taro, now holding said shirt, rolling back and forth on the ground repeatedly shouting "Nier: Automata T-shirt! Nier: Automata T-shirt! Nier: Automata T-shirt!"
He then follows it up with the coup de grâce: "S*** Square Enix!"
I for one have never been so compelled to pre-order a game.