Apple has announced that the iTunes App Store has shifted more than three billion applications.
The Store, which launched in July 2008, hit the one billion milestone in April 2009. Applications, including games, are compatible with both the iPhone and iPod Touch, and come at a range of price points starting at zero pence and generally topping off at $10.
"This is like nothing we've ever seen before," said Apple boss Steve Jobs, responding to the Store's latest breakthrough.
"The revolutionary App Store offers iPhone and iPod Touch users an experience unlike anything else available on other mobile devices, and we see no signs of the competition catching up anytime soon."