With all the money going into it there should be fines for poor conduct. It works well enough in NHL.
The argument that we've all been a bit sweary playing online at home doesn't wash either. Yeah sure the odd rant here or there at dying again/lag/glitching etc doesn't mean that we all start acting like the fat kid in that video. I'd fully expect my behaviour to be frowned upon at least and punished at worse if I did so in that environment.
Comments from people saying this is why they don't play online or don't use a headset when on Live are justified, seems pretty much every game of CoD or Halo I've been in online has had at least one person behaving this way. It used to be that it was always the Americans about 10 years ago, but now it seems every nationality is at it on Live.
Edited by Doomspoon at 12:55:10 22-03-2013