Mr-Brett anything on their website is painful stuff. Every little word screams 'I'm a girl who plays games but please don't you dare point out that I'm a girl.'
And then they'll happily don a frock and turn up at whatever press event you want to book them for, FOR GIRL GAMERS EVERYWHERE.
Also, played them randomly with my clan (just my mates) at some point during Halo 2's heydey, and they were rubbish. Everyone says that, but it's funny because it's actually true.
Sometimes I stand back and think, does it all matter that much, but I just think that games need to throw off the awkward hangups consistent with it being a male pursuit and industry for so long.