Genji wrote:It is quite weird. The film is full of Aardman's best, i.e. great and quirky characters, different but coherent ways of looking at the world, everything packed full of detail. Plenty for all ages.
I know Arthur Christmas because of a billboard. A billboard with awful, awful Christmas puns.
However, the advertising campaign makes it look like "Generic CGI Children's Movie #23 with Christmas theme".
Like I said, it obviously isn't working as it isn't on in all the cinemas, and isn't on at all in the evenings in any of my 4 local options, and I can't imagine it displacing Puss in Boots, Happy Feet 2 etc. in the run up to Christmas.
Hopefully it'll do really well on DVD and TV reruns.