Toshiba denies HD-DVD cancellation
For now. Responds to speculation.
Toshiba has denied making any decisions to stop production of its HD-DVD format and remove itself from the high-definition playback battle.
Speculation mounted steadily over the weekend after reports claimed the manufacturer was in the final stages of exiting the market, and would announce it after a board meeting tomorrow.
"The media reported that Toshiba will discontinue its HD-DVD business. Toshiba has not made any announcement concerning this. Although Toshiba is currently assessing its business strategies, no decision has been made at this moment," read the statement in full.
Removing the HD-DVD format from sale would concede defeat to Sony-licensed rival format Blu-ray. Blu-ray has been gaining impetus recently, with big names such as Warner Bros. and others announcing their support for it.
Microsoft currently offers an HD-DVD peripheral for use with its Xbox 360. Rumours it would integrate the technology have been rubbished in the past, and many observers - including Hollywood director Michael Bay - feel the format was adopted as a way to promote consumer indecision while it built up its digital distribution service.
Microsoft recently unveiled a fresh deal with Paramount to make the studio's new movie releases, and a selection from its back catalogue, available for download from the Xbox Live Video Store.
The first fruits are expected in around three weeks.
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Comments (57) Latest comment 4 years ago
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So Toshiba is thinking about it then. Toshiba's PR people seem to get worse and worse, if your not going to flat out deny it, theres obviously some ring of truth to it
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Ultimatelly as many "experts" have said this weekend, they would be better pulling out of the war asap, and refocusing on their succesful divisions.
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Toshiba would not admit to "currently assessing its business strategies" if they where changes to continue with their HD-DVD business. It's a signal to their partners to prepare for the end.
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I bet Sony are pinching themselves right about now.
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HD DVD is a simpler technology set up compared to BR, and I dont think it would cost that much to get back to DVD burning, so it more to do with the right business timing of how much can be recouped against what is required for investments.
Those who delighted in the 'dying' of the HD DVD had to be just a rabid fantics! We did not do the same for when CRT TV is being made redundant by the flat screen technology? No need to also invest personal loyalties and emotional investment!
Still to see if BR will completely overtake DVD market when we now have more various means of watching films? PVR, Downloading movies, Sky/Cable multi movies channels and still ever so strong DVD market? Last time round DVD only really had to cope with VHS and Sky as serious competitiors for watching movies.
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I think people are just happy to see the back of the format war, they don't really do any good.
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It is, however, not the same with Xbox vs. PS3; there seems to be plenty room for both platforms.
HD DVD's been sinking for over a year now. It is not neccesatily fanboyism to be glad that the format soon will be out of it's misery, and so that the industry can move forward.
Standard DVD will most likely be around for a long long time, as it's plenty good enough for most uses and of course has a huge back catalogue.
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I'm not pro-Sony or anything, I just happened to buy BD movies because I bought a PS3 which came with a convenient player built in thus there was no need or desire for me to buy movies on a third format knowing full well that one would likely fail. I always suspected it would be HD-DVD though, mainly because it's always had less support from the movie studios, it's poorly advertised in comparison to BD and Microsoft just didn't seem interested in backing it either (seems it was a wise decision on reflection).
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edit: Darren, yeah, I think MS cared more about prolonging the format war than who actually won it.
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Wouldn't you say "No, we aren't dropping the format. End of story."?
I doubt they're completely dropping the technology, but they're definitely out of the HD film market. Who the hell would buy an HD-DVD player after the recent news? I was, but certainly not now.
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If all were available on both (which will never happen thanks to Sony), all the consumer need consider is the format they wish to view HD films in: HD-DVD for 360, and blu-ray for PStriple.
Darren, your reasons for wanting HD-DVD to fail just so you can get a handful of movies are pretty pathetic and selfish.
Want them? Buy the HD-DVD add-on from Argos: £89.99.
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lol.
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[link url=http: //news.bbc.co.uk/1/hi/business/7250068.stm
]http://ne ws.bbc.co.uk/1/hi/business/7250...[/link]
If investors are causing the share price rise to rise on this news, it's a little unfair to presume it's just hysterical fanboy nonsense.
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It's funny thinking back just a few months when people were dissing the PS3 so much, saying it was too expensive, had no good games, could never compete with the 360 and what a disaster Blu-Ray was for it. This further proves what a bunch of short-sighted planks this people were now that the PS3's price is comparable to the 360's, has top quality titles and the best line-up this year, beat the 360 in every territory last month and now has the winning HD format to further push sales.
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Not really. Any competent company will be capable of making decisions that cut their losses. If maintaining the technology makes no profit in return, it would pointless doing so.
"Its doesnt make business sense to decide something while you can still get income from the technology, Betamax never got withdrawn its just get a new niche and thus investment made can be recouped in the media market instead of home. "
The whole betamax/VHS thing took a lot longer to work itself out. Since a few big film players pulled out of HD-DVD things have escalated really quickly. That didn't happen with betamax as many films were released on both formats. A smaller customer base is ont thing, a smaller range of content to sell to a small customer base is something else.
Also, your suggestion that it makes no business sense to drop out whilst you can still get income is a little over simplified. It makes total sense if your income is creating profit, but if your income does not offset your costs, it makes no sense to continue making that loss.
Toshiba have plenty of very successful product lines and technologies, and have a good record of investing in successful new tech. If they find themselves in a situation that does not follow that pattern, I wouldn't be at all surprised if they withdraw and put future investment to better use.
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"Darren, your reasons for wanting HD-DVD to fail just so you can get a handful of movies are pretty pathetic and selfish."
What other reasons are there exactly? A customer wanting content for their chosen format is perfectly normal.
What motives would you suggest? Toshiba isn't staffed by starving orphans you know. They don't give 10% of all HD-DVD profits to wildlife charities.
Is some bonkers technolove fanboy reason for wanting a company to succeed actually any better?
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"What do these news have to do with games?"
PS3 sales will rise on the back of this - simple. Ok maybe they won't all be rushing out to buy games but some of them will.
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Misguided loyalties or not, it does matter if one format wins over the other for those early adopters who've gone out and bought either stand-alone player. I think they'd be quite disappointed, to say the least, if their investment became obsolete within a year of purchase or so.
Retailers of today are 'ruthless' in their support and loyalty for any product and understandably would want to be on the 'winning' side in any feud.
One thing that puzzles me about Toshiba is their arrogance and inability to appreciate that thanks to Sony's trojan horse for the proliferation of Blu-Ray, namely the PS3, how on earth did they EVER think they could compete with that by selling HD-DVD stand-alone players at much higher prices and much lower volumes? I would've thought they learned their lesson with DVD, when Sony did the same damn thing then, that time with the PS2.
I sincerely hope that if there is such a disagreement in the industry next time (if storage mediums are still important at that time) that it gets sorted out, well before it reaches the consumer and well before anything becomes a product. I think an industry body should be created to ensure that no such future conflicts overspill into retail.
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Ive said it before and I'll say it again if Sony dont turn it around this year(instead of just telling us they will sell the most consoles ever this year, which some fanboys take as gospel truth "because Sony never lie"
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@SeesThroughAll
"What do these news have to do with games?"
PS3 sales will rise on the back of this - simple. Ok maybe they won't all be rushing out to buy games but some of them will.
ignore poster
---
Exactly. The HD format "war" is over, and Sony is the winner. The PS3 was (and is) Sony's most important weapon, and now that Blu-Ray is victorious, the console may be perceived as offerering very good value, where it was previously though too expensive. That Blu-ray drive is no longer useless, tacked on to further a tactical corporate goal, but something that may actually be put to good use - it is now the High Definition Media Format.
This gives the Sony folks conciderable leverage against Microsoft. The Xbox may get a blu-ray peripheral, MS has said it isn't ruling that at out at all. But more importantly, Blu-Ray drives will seep into PC's in general, meaning that Windows (and Mac) will adop it. In short, Blu-Ray is a gold mine for Sony, and will remain so for decades.
In short, PlayStation 3 is fast becoming a good-value, future-proof console with mass market appeal. Sony's big gamble paid off. This does not mean that it will sell 120 million, like the PS2, but I can almost hear the sales pitch already, when an average joe consumer in the AV shop tries to decide between what media player to go with the huge new HD TV he's already decided on: "Well, the Xbox 360 is certainly a great gaming machine, lots and lots of good games for it if thats what you're primarily interested in. Then you've got the PS3, about the same price and also very good for games, but with a blu-ray player, web browser and built-in wireless network, and about half the price of a stand-alone blu-ray player."
Yup - expecting PS3 sales to grow further when Toshiba eventually confirms this. Not because most end users really care, or because anybody really needs HD movies, but because the marketing will be a lot more efficient now: less insecurities, clearer selling points, way less perceived risk on purchase. Plus brand recognition, of course, "Playstation" is a stronger brand than "Xbox", and the Sony brand is no slouch either. I don't think average consumers have registered the vibe on Xbox unreliability (RROD), but stores certainly have, and a return rate of 30 to 15 percent just make the PS3 a much safer reccomendation for them. They get happier customers and less hassle when they sell products that only break 3 % of the time. So this news item has a lot to do with games.
Fanboyism? Not really, but I am sure it will be taken as such.
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I'm certainly not stupid enough to rush out and buy an HD-DVD player now (no thanks to buying that hideous add-on for the 360 though) when there's hardly any movies I want on the format? LOL
Sorry but the imminent demise of HD-DVD has nothing to do with me and I'm perfectly happy with buying all my movies on DVD and BD for now, thanks.
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So while the PS3 was an important weapon to the format war, the Blu-Ray format wont be anywhere near as important for the console war(or DVD was for PS2), MS' video market place could aslo be a usefull tool not to mention a profitable venture for MS here if they improve on it enough and theres also the fact that MS has always said they could offer a Blu-Ray add-on.
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I agree that it's not as big a selling point as DVD was for the PS2 , the market is not there for a hi-def disc player yet. Too much outlay for not enough perceptable difference. Clarity in the choice for formats is only going to help in this though. There are a couple of important points in amongst that generalisation though.
1) It is a nice to have and people looking at next gen consoles will have to factor in the Hi-Def TV required for games. Blu-ray will help justify that purchase too - regardless of how much they end up using it.
2) The PS3 is actually a very competent and flexible Blu-ray player and in terms of quality stacks up well agains stand alone players. That complex cell processor which devs have a lot of trouble getting the most of in games is very good at decoding streams of data funnily enough. The PS2 was quite frankly a bit shite as a DVD player.
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But the PS3 will still receive a push from Blu-Ray and Olemak's comments are right on the mark.
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If you're a multiformat gamer like me then it's inevitable that you'll show favouritism toward one format but that's actually still the 360 as it's still the platform I buy most games for and probably will be for the duration of this generation. However, I am hopefully that PS3 will eventually deliver more of the kinds of games that I like (RPGs, action/adventures) as opposed to the online shooters that dominate the Xbox 360 (which really don't interest me at all). I mean the Xbox 360 is a very "safe" console, there's nothing as ambitious as LittleBigPlanet or Home on the way so I guess I'm just more thrilled about the PS3's potential really and a little bored of the 360's games. Again, it's not bias, it's just that the PS3 is still the newer and more exciting console for me at the moment. When you've been playing games for as long as I have - 28 years - then you start to crave unique, fresh experiences (which is actually one of the reasons I bought the Wii).
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Ive been playing them aslong as you(well that which matters... lets face it pre-1980 isnt worth mentioning) Home isnt really all that fresh when you think about it properly it seems really tacky and gimmicky to me(I really would prefer they just offer something quick and intuitive rather than slowing everything down when you just want to get on and play)... you see Im not easily sold on Sony's hype and it seems you are Im afraid... they very rarely ever deliver half as much as they promise all the while critisising the competition to create a false ora of confidence which some people buy into all to easily. I really dont care if they dont end up in third place but in my book they are the most deserving of that position, it would be quite sad if not because that would give Sony the impression they can do no wrong because they will always have fans that will beleive anything they can think up.(really its embaressing watching gamers repeat their PR crap in a serious discussion)
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See the difference is:
1) I gave an opinion and it was not aimed at everyone who buys a PS3 for a start, its the Sonybots especially of the trolling kind
2) I gave it as my own opinion which Im entitled to(besides it being a totally true observation), and to top it off despite my lack of trust in Sony and in the PS3, atleast Im in the right place, you on the other hand!...
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for reliability check out the notes on future revision via [link url=http://www.8bitjoystick. com/
]http://www.8bitjoystick. com/
[/link]
I have an xbox sent it back 4 times too in 2years it been away a total of 2months with longest wait last time round (3weeks)
but its a damn fine gaming console and some excellent games too and
@Darran
what about Lost oddy? and before that Mass Effect, Oblivion, eternal sonata? all very good game?
the xbox has an excellent library 2nd to none.
Anyway if a Blurry Add on Drive come out for xbox360 i'll get one!
I'd rather get a new gfx card for a PC right now then a ps3! oh and a BRdrive for a HTPC
MS made a good decision to not include a HDDVD it got the console out early because of that
and means game will be developed for it for quite some time!
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Shame I'm not at all arsed!
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hahahaahahahahaa hahaahaahahahahaa
you thick cunts!
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Pathetic.
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You need a girlfriend, quick!!!
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Yep, really bitter...
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"Japanese news site Nikkei.net has just announced that Toshiba's plan is to immediately stop manufacturing all HD-DVD products (both players and recorders), and to stop selling them at end of March. The official announcement will happen at the press conference set for 5 PM Tokyo time. We'll be back with Toshiba's official statement as soon as it comes in.
Thanks to Keiko S. for the translation and links. Stay tuned..."
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The quirky Japanese games found on the PS2 were not much to do with Sony themselves, they were only there because of Sony's dominance... and this time around Nintendo are the only ones looking to dominate especially in Japan, you cant argue with that. So perhaps what you meant to say is Wii offers the most potential for what you wantl(assuming you were talking about the games only... if you meant hardware? 360 is more than a match for PS3s potential where it matters).
I never said there was anything wrong with favouring Sony, which to me is the only explanation for some of the things youve said but to pretend otherwise is a waste of time, not quite sure if this is what you were trying to do(because to be fair Ive not seen anything Id call trolling from you) but we've all seen this troll tactic: "Im really a 360 fan but even I admit SONY FUCKING ROCKs! I SOLDED MA EGGSBOX 360 OMG TEH PS3 IS TEH BEST EVAR" lol
No doubt owning all 3 youd find each has something to offer or they wouldnt sell at all, it all depends on how much cash and time you can afford to spend on your gaming, so sometimes it comes down to what you think is the best choice with the best future and thats always been pretty easy to me bar a few blips(RROD). I can only imagine what an impressive library 360 could have if they continue to improve like they have over Xbox so far... they have made big strides in diversity, more can be done but you know what? its a far more varied and quality library than PS3s as it is, so I find some remarks baffling quite frankly(it wasnt even necessarly true in the Xbox days but to use that excuse as things stand now? doesnt add up IMO and many others have said it too).
Lets just hope we all get plenty of the types of games we feel make it all worth while then, the close competition may well be whats needed to make that happen.
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