Stringer: Kotick "makes a lot of noise"

It's business as usual, says Sony boss.

Sony godfather Howard Stringer has dismissed threats made by Activision boss Bobby Kotick to pull PS3 support unless the console drops in price.

"He likes to make a lot of noise," said Stringer at a conference last night, reported by Reuters. "He's putting pressure on me and I'm putting pressure on him. That's the nature of business."

When asked about the logic of not competitively lowering the price, as Sony appears to have no indication of doing, Stringer responded, "I (would) lose money on every PlayStation I make - how's that for logic?"

Rumour, however, suggests Sony is readying a PS3 Slim for the autumn. And in order to make way for the new hardware, existing 80GB PS3 units will be discounted so retailers can clear stock.

Put us out of our misery; stop Stringering us along.

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