Angry Birds Reader Review
Electronic Arts has purchased "Angry Birds" founder Chillingo for $20 money, writes Mashable. "Angry Birds" has sat near the top of the iPhone App Store sales since its December 2009 debut. Development Rovio says to have sold nearly 7 million copies at the 99-cent price point. A $ 4.99 high-definition version had been lately released for iPad, and an Android version had been released in Sept.
EA is purchasing Chillingo which published "Angry Birds" The Electronic Arts deal enables Rovio to continue controlling the "Angry Birds" franchise though according to Rovio, which is the Finland-based company that developed the "Angry Birds" app. That will contain "Angry Birds" and "any future products" in the line, Rovio said to Mashable. Thursday there could be more "Angry Birds" announcements to come. Considering the buzz surrounding Chillingo – its latest app, "Cut the Rope," sold 1 million copies in 10 days – seems like likely that its flagship property "Angry Birds" is here to stay.
EA spokeswoman Holly Rockwood told Reuters that Electronic Arts' acquisition of Chillingo will serve to increase EA Mobile's market-leading presence on the iPhone platform, which in turn cements EA Mobile's place as probably the most successful mobile app business within the world.
A decrease of 1.2 percent to $15.40 was where EA ended up. Reuters explains that this happened with trading on Nasdaq surprisingly. Nobody knows if this has any relation to Chillingo's scheme of offering "Angry Birds" on the Android for free or not. The video game press appears to be quite negative about Chillingo offering "Angry Birds" for free on the Android with in-game marketing.
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