Respawn's Jason West and Vince Zampella

Life after Infinity Ward.

It was a day that began like any other. Which is to say that it began with every website in the Western world parroting more accusations from the three-ring circus that is Activision's ongoing legal battle with former Infinity Ward bosses Jason West and Vince Zampella.

It wasn't long though before we learned that West and Zampella - fired by Activision last month - have formed a new company called Respawn Entertainment and that they have signed a multi-game deal with EA Partners, under which they will retain ownership of any intellectual property they create.

And then it wasn't much longer after that that Eurogamer got on the phone with West and Zampella - who are at such an early stage of their venture that they don't even have an office yet, let alone any employees or game ideas - and got to try and pry some answers from them about the Infinity Ward debacle.

"Vince and Jason wanted to stress how happy they were to have the opportunity to speak with you, because the European gaming community is so important to them," their publicist told us afterward. "They were also hoping that you might mention that they are looking to hire multi-lingual community managers so that they can get unfiltered input from European gamers in their native languages."

Jason West will act as president of Respawn Entertainment, while Vince Zampella is general manager. They're joined in our interview by EA Partners' David DeMartini.

Eurogamer: So then, to paraphrase a famous interview question, what first attracted you to multi-billionaire publisher Electronic Arts?

Vince Zampella: [General laughter.] Hi, this is Vince. Uh, I don't know if you know this, but we were fired.

'Respawn's Jason West and Vince Zampella' Screenshot 1

Call of Duty 2 was a major success on Xbox 360, helping to pave the way for Infinity Ward's greater successes with Modern Warfare.

Eurogamer: Really? Tell me about that!

Vince Zampella: So, you know, the situation was kind of forced on us, so once that happened the next day we were flooded with calls and emails from publishers interested in working with us, which came at a great time for us and obviously in a tough situation, so people showing that much interest in us really helped us get through it.

Jason West: Absolutely. We had a lot of offers come our way and deals were presented to us, and we looked at it and we really thought the EA Partners would give us the freedom and independence we needed to make great games. They respected our culture, and we own the IP, so we can make sure it's treated with the respect it deserves.

Eurogamer: I realise you can't talk about the Activision divorce very much, and I know your attorney has responded to the latest round of accusations and so on, but how do you feel about people you spent seven years working for calling you "insubordinate and self-serving schemers"?

Vince Zampella: It sucks. Horribly.

Jason West: Yeah, we think it's false and outrageous and we're glad we're able to now move on and focus on the future.

Eurogamer: Is there anything else in their claims you can address? They said you held Modern Warfare 3 hostage, for instance. It's pretty venomous stuff.

Vince Zampella: False and outrageous and that's all we really have to say about it.

Jason West: We're here to reboot, start this new company and do our thing. You know we love gaming, it's in our blood, it's what we do, so we're really glad to be able to get back to it.

Eurogamer: Leaving aside specific stuff, do you anticipate other people from Infinity Ward joining you at Respawn?

Jason West: We're kicking off our hiring today and then we'll announce the make-up of the team at a future date.

Eurogamer: Your press release says you will own your IP, but it seemed like some of the friction at your previous studio came through other areas like marketing - I remember Robert Bowling once went mental because of something Treyarch referred to IW's COD games, for instance. How much control do you retain over how your games are publicised and marketed under this arrangement with EA?

David DeMartini: I think everything we do with all of our partners is a large collaboration, so I certainly can't speak to the past, but on a going forward basis I think we view this as a significant collaboration and much as the guys will independently head down the path, come up with an idea for the IP... I mean, this is a little unusual - they've signed an arrangement, they're going to come up with the idea, they're going to come up with the team - so I think what we talk about is today is day one, I think they need to put a team in place, I think they need to come up with some ideas, and then we'll worry about what the best way is to promote and market the games once we have an idea that can be shared.

Eurogamer: David, there was a rumour going round that you had a multi-million pound bounty on these guys' heads to get them to work for you. Is there any truth in that?

David DeMartini: [Long pause] Uh... no.

Vince Zampella: Unfortunately no!

Eurogamer: Does EA have the option of buying Respawn at any point in the future?

David DeMartini: Really we're not talking about deal terms, but specifically on that point the answer is no.

Vince Zampella: We're a very independent company and this is a publishing deal with our premiere game and we're really excited to be partnering with EA.

Eurogamer: What were the innovations that you think allowed your previous company to be successful, and what kind of new thinking will distinguish Respawn from other startup developers?

Vince Zampella: For us Respawn is kind of a reset and a chance to start over and build everything from the ground up, so I mean we're going to do the best job we can to bring innovation to gaming, and bring our quality control to the company...

Jason West: And I think when you build an environment where a team gets to control their destinies and they get to control their games, and they get to control their brand, that passionate love shines through, and I think the fans appreciate that - and that's critical to success, I think.

'Respawn's Jason West and Vince Zampella' Screenshot 2

It's too early to say whether Respawn will work on games in the same vein as Modern Warfare (pictured).

Eurogamer: It's early days but do you have any ideas for what kind of game you'd like to make, or is there anything on any level that you've done beyond sign the deal with EA?

Jason West: It's premature right now. We're focused on getting the team. We know we want it to be a big summer blockbuster, we want it to be something our fans will really enjoy, but there's nothing specific yet.

Eurogamer: Are you going to do anything with other EA studios? Any collaborations? For example, I imagine DICE would love to hear from you guys with any thoughts you might have about Medal of Honor multiplayer...

David DeMartini: I think part of the EA Partners programme is that it's collaborative in nature. We're very proud of our internal teams and the great success that we've had on Battlefield: Bad Company, what we're anticipating on Medal of Honor, my goodness, Crysis 2, Bulletstorm which was announced today. We've got a bunch of titles that we're incredibly excited about, and the nature of the collaboration is really at the desire of the independent studio that we sign. One of the things that attracts us to the best independent studios is that they're independent studios, and they're going to be able to establish their team, come up with their own creative ideas. Whatever we could do to assist... as of right now we've tried to provide a sanctuary for them to be able to operate freely and execute against their plans. They kind of unexpectedly fell into this and now we're trying to assist in any way that we can.

Eurogamer: Do you expect Respawn to be a multi-game studio or are you going to start on one project and see where you go from there?

Vince Zampella: Right now it's our first day, the studio's one day old, we're focused on getting the studio up and running, finding office space, getting one team set before we think of anything past that.

Jason West: Yeah, it's definitely all about coming out with an awesome premiere game from the studio and that'll be our focus for the foreseeable future.

Eurogamer: You said in your press release that you want to make "state of the art gaming experiences for global audiences" - what constitutes a state of the art gaming experience for a global audience in this day and age?

Jason West: [Laughs] Yeah and it'll probably be different when we come out.

Eurogamer: Alright, so what constitutes a state of the art gaming experience for a global audience in three years?

Jason West: [Laughs] Yeah, I think we need to dodge any details because honestly it's premature, because once we've had a think about it we're going to start talking about it.

David DeMartini: I think the analogy that we could use is that we've got Wayne Rooney and Cristiano Ronaldo starting to play for a brand new football club and you're wondering how many championships we're going to win. Well, the odds are with those two superstars we're going to have a pretty good team, but we need to fill out the rest of the line-up and then we need to move forward. I think that's where the guys find themselves today.

Eurogamer: You're probably going to say it's premature, but still - EA already has EA LA and DICE and to some extent Visceral who make the big-budget action games of the kind that Jason and Vince you were previously associated with, so do you anticipate making something in that area given your background, or do you expect to go in a new and surprising direction?

Jason West: Well, we hope that it will be a fresh and new experience that will surprise people, but we're not going to make Boom Blox or something, it's going to be a big huge game. So.

Eurogamer: [Laughs] Ah, okay! So is this your first day? Is the entire company what I'm talking to on the phone at this point?

Vince Zampella: [General laughter.] You're talking to everyone!

Eurogamer: So where are you actually working? Are you in an EA building somewhere, or are you working from home? People imagine executives in ivory towers and so on, but you guys are starting out, so what does that actually constitute?

Jason West: Normally we're in our homes. Right now we're in a hotel conference room. We'll be moving into a space soon.

Vince Zampella: Yeah we're going to start to look for office space and stuff this week, and spin all that up.

Eurogamer: Fair enough. Have you got anybody in mind to join you at the studio yet, or are you literally throwing the doors open via your website to see who comes through?

Vince Zampella: Yeah, we're literally turning on the email, setting up the website, and tonight we'll hopefully be reading a lot of resumes and figuring out where to go from there.

Eurogamer: It's a very handsome website, by the way.

Vince Zampella: [Laughter] Yeah, we spent a lot of time on it.

Eurogamer: I can see that.

Jason West: It's not overwhelming is it?

Eurogamer: I was impressed that you didn't keep it to plain text, you actually had some imagery there. How have you guys been coping personally with the lawsuit saga? I can't imagine personally the stress of having to deal with any legal exchange, let alone one as vitriolic and public as that. Has it worn you down at all? Does it make you sick of the games industry?

Jason West: I wouldn't say that. It was pretty traumatic, and that first week was rough, but like Vince said, it was great to get all the interest from all the publishers and the gaming community, and I think that renewed my spirits at least.

Vince Zampella: Yeah, definitely. And we're glad that this is a chance for something new, we're able to get back into doing what we love, so this is really, on both fronts really exciting for us.

Jason West: Now it's fantastic, we can get back to what we want to be doing, making great games. It's a very exciting time.

'Respawn's Jason West and Vince Zampella' Screenshot 4

Modern Warfare 2 - the duo's last game with old employer Activision.

Eurogamer: What is it that you love about games? What first attracted you to them?

Vince Zampella: Oh, I've always been a gamer, I play board games, pen and paper RPGs, I play videogames, I always have. I got into gaming - I don't even know or want to say how many years ago. It'll make me feel old. For me, getting into it - an opportunity came up and it was just a natural fit: 'I can get paid to do that?' I've been in games for a long time and when you can get paid to do something that you love, you're lucky.

Jason West: It's the same type of thing for me... You're always playing games, you love games and you even necessarily realise that there's a job to make 'em. 'Oh wow, people get paid to do that! I'd like to do that.' I'd always loved multiplayer games and playing with friends and getting into creating these types of experiences for people is very rewarding. It's like making Christmas presents for people, and hopefully they unwrap it and they're very excited.

Eurogamer: I guess you guys have had a little bit of free time over the past month, have you been playing any games?

Jason West: I took, like, two days off to see what it would be like to take some time off and then started climbing the walls. So I got back to talking about new business ventures and trying to get a publishing deal, so I don't think I've had much time off.

Vince Zampella: It was a pretty good holiday season last year so there were a lot of games that I wanted to play. There was Mass Effect 2 I recently finished, and Assassin's Creed II...

Jason West: I was playing Bad Company 2 when I thought up the name, Respawn Entertainment. [Laughter.]

Eurogamer: Bad Company 2, what a great game. I guess you can finally say that. So, you guys leave quite a lot of talented people behind you at Infinity Ward, and there's a danger, because of Activision's alleged behaviour in this affair, they may now be vilified by the gaming public. Perhaps you could reassure gamers - is a game that's made by Infinity Ward as it now stands still going to be worth their time?

Jason West: We can't comment on anything...

Vince Zampella: Yeah, that's not in our area...

Jason West: We're not associated with that in any way and we don't comment on other people.

Eurogamer: Sure, but you've worked there for a long time and those are your guys... You must feel that the work that they do is valuable and that it still has merit.

EA Publicist: Hi, sorry Tom. These guys can't comment on Infinity Ward.

Jason West is president of Respawn Entertainment and Vince Zampella is general manager.

Comments (47) Latest comment 2 years ago

Comments threads automatically close after 30 days, but please feel free to continue chatting on the forum!

  • GI-Joel #1 2 years ago

    Bye Bye COD Sniff...

    HELLO AGAIN BATTLEFIELD.........

    I missed you .... x x x
  • LHH #2 2 years ago

    How quick did you post this up online lol. Good read although they aren't as good as politicians at dodging questions!
    Edited by 1 at 12/04/10 @ 20:38
  • PrivateFloyd #3 2 years ago

    Seem like 2 nice guys who love video games.

    All the best to them.
  • Baranga #4 2 years ago

    "I imagine DICE would love to hear from you guys with any thoughts you might have about Medal of Honor multiplayer..."

    I lol'd.
  • AphoticCosmos #5 2 years ago

    See, we need more of this on EG.

    Lots more.
  • PrivateFloyd #6 2 years ago

    @ Smuggo

    Really? Care to elaborate?

    I dont care at all for anything Infinity Ward has made in recent times but the guys seem nice enough. Should be interesting what they can produce in the future.
    Edited by 1 at 12/04/10 @ 20:55
  • matrim83 #7 2 years ago

    I enjoyed reading that. Not a huge fan of CoD games but these guys seem genuine enough. Good luck to them.
  • Rubakai #8 2 years ago

    nice article - well done for getting the interview
  • Waffleaber #9 2 years ago

    "It's like making Christmas presents for people, and hopefully they unwrap it and they're very excited."

    D'awwww, soft bastard. Makes me wish them greater sucess though.
  • PixelPlayground #10 2 years ago

    These guys actually come off pretty well in this interview. I was a little tired of the stream of new articles about this saga until this was posted up, but this has help quell the rage. As an aside I would have liked for Eurogamer to ask what technology they would be using for their next title as EA owns a number of studios with great game engines, or would they want to build their own tech from the ground up.

    I wish them all the best with Respawn.
  • lockload #11 2 years ago

    I have to think thye may be better developing their first game for ps4/xbox720..
  • No_LiMiT #12 2 years ago

    Did the interview really end by publicist cutting you off?
    Anyhow good read, give more of them.
  • Metalfish #13 2 years ago

    As gamers we're always going to be on the side of them making more games. It's a shame they're so locked down though; intrigue in the industry always interests me. Little more than a press release for the announcement of their new company, so I'm going to have to half-heartedly shake a stick at EG for not getting more out of them.
  • dr_zoidthrob #14 2 years ago

    Giz a job boys! Apparently 16 years in the games industry isn't enough experience.

    No wonder the UK dev industry is in the state it's in (people disappearing off to Canada, for example)... anyway...
  • local_celebrity #15 2 years ago

    Any news on what's happened to Grant Collier? He seems to have disappeared off the face of the earth.

    Did Bobby Kotick have him quietly killed?
  • trubadman #16 2 years ago

    Lol, they can't comment on a studio they founded!!
  • cozeny #17 2 years ago

    It's early days but do you have any ideas for what kind of game you'd like to make?

    FPS.
    Edited by 1 at 12/04/10 @ 21:43
  • frankfurter209 #18 2 years ago

    I respect your willingness to chafe with the publicist in the pursuit of a good interview, and it is.
    Edited by 1 at 12/04/10 @ 22:00
  • GaryHoward #19 2 years ago

    Let's hope Respawn Entertainment can 'spawn' a great game library for us in the near-future. West and Zampella seem to be a nice bunch of guys and this was a great read, keep that up EG. And keep up the ambitious attitude W&Z!
  • MiniAmin #20 2 years ago

    I enjoyed that, usually i'm the first to call "crap interview" when guys don't answer any questions. These guys obviously couldn't disclose much because of their legal issues, and because their studio is brand new, however they appeared to be really cool and I wish them the best success.
  • sesskie #21 2 years ago

    Wow, good interview from EG for once. Will your Activision Ad overlords approve of you speaking with THE ENEMY? :p
  • metalangel #22 2 years ago

    All the best to you guys, I'm sure everything will work out for you and we all can't wait to see what game you'll come up with!
  • Mugwum Verified Operations Director, Eurogamer Network #23 2 years ago

    PixelPlayground said:

    "I would have liked for Eurogamer to ask what technology they would be using for their next title as EA owns a number of studios with great game engines, or would they want to build their own tech from the ground up."

    Yeah, I wish I'd asked that too, sorry. I had a small amount of time to come up with Qs and that one didn't pop into my head. If I had to guess, from speaking to them, they'd have said it's early days to make a decision on that. It really does sound like it's those two guys, a blank cheque from EA and jobs@respawn.com...

    No_LiMiT said:

    "Did the interview really end by publicist cutting you off?"

    She didn't cut us off, but that was the last question! They were good-natured throughout. I was surprised they were doing interviews at all actually - fair play to them and to EA for sorting it out.

    sesskie said:

    "Wow, good interview from EG for once. Will your Activision Ad overlords approve of you speaking with THE ENEMY? :p"

    Heh, well I'm seeing Activision on Wednesday so I'll ask ;-)
  • Rens11 #24 2 years ago

    good interview you can clearly see they care about the games and thats all that matters!
  • tobsen #25 2 years ago

    This whole story is such an epic PR disaster for Activision... if this won't bring them down in the end, it will only prove that the sheer concept of PR is invalid.
  • gjgjg #26 2 years ago

    my € is on their first title being v good. a refresh and a nervous 'first' venture can produce d'goods i think.
  • Quixz #27 2 years ago

    I will buy whatever they make. Not making the same mistake i made when COD 1 came out.

    HALO Reach will flatten whatever Activision has planned this year anyways.
  • vegard #28 2 years ago

    great interview, especially with a publicist nearby!:)
  • Murton #29 2 years ago

    "I imagine DICE would love to hear from you guys with any thoughts you might have about Medal of Honor multiplayer..."

    Now Tom, honestly. What could DICE possibly learn about multiplayer from the creators of Modern Warfare? I know EG sort idolises IW and the much beloved MW2, but as BFBC2 shows, not only are DICE in a different league to IW, they're playing a totally different sport.

    "is a game that's made by Infinity Ward as it now stands still going to be worth their time?"

    Surely you must have known that they couldn't possibly answer this, if they did then they could add libel to the list of charges that Activision is attempting to bring them to book for, and with disastrous results as unlike Activisions other accusations, they'd be able to prove this one.

    Other than those two rather schoolboy-ish errors, good interview and hopefully an end to the dozen articles per week saga that is Activision/IW vs West and Zampella. I look forward to seeing what these guys come up with once they've built their team, we all know it will be a shooter but I'd like to hope for an original setting.
  • Harmonica #30 2 years ago

    The first one was a joke, you donk.

    Everyone who's played IW's back catalogue 'sort of idolises' pre-shitstorm IW. MW2 was a bit of a misstep but not hard to see why it turned out how it did. They've made some brilliant games whereever they've been working, they're singlehandedly sculpted the modern war FPS, I think it's perfectly acceptable to say these guys are at the top of their field, and it's a genuine news story.
  • Chupakun #31 2 years ago

    OMG. Call of Battle: Field Warfare! Cha-cha-cha-chingah!
  • CaptainQuint #32 2 years ago

    I dunno, I'm sort of hoping their first game will be something of a departure. A Japan-esque inspired Romance Simulator would be cool.
  • TitusCrow #33 2 years ago

    Some one should have asked them if they will be going back to servers with their new game. I think the answer will be yes. I think we will get the best game out of them since COD2 when they next release.
  • MrWonderstuff #34 2 years ago

    I wonder if we will ever know the full story of this situation. Whilst it's great to see the devs setup and do their own thing, I also wonder if the real circumstances of their departure were not quite the 'david and goliath' we are led to believe. Fragile egos and bad business practices seem to permeate this sorry situation.
  • stephenb #35 2 years ago

    Ironic they would name there new studio after the one thing that was borked in Mw2.
  • FogHeart #36 2 years ago

    There's a lot of [Laughter] in this interview isn't there? Until the end...it's a bit like the pub scene in the beginning of American Werewolf in London, when it goes silent as soon as they ask about the pentagram.

    As for the rest of the interview, it boils down to Don't know what we'll do, Don't know who we've got, Don't know if we'll talk to other teams, and Can't talk too much about the Divorce. So the most interesting questions were about them as people - playing games, taking time off...these are two of the 'celebs' of the gaming world and I'd have liked to hear more about their take on the genre as a whole, if they can't say much on current events.
  • paketep #37 2 years ago

    These guys don't seem very dedicated to me.
  • dacicus #38 2 years ago

    Bye-bye COD, welcome Medal of Honor.

    The old dudes might remember the fact that those two same people are behind the first Medal of Honor ( plus its expansions). So you do realize the ping-pong game that it's happening here.

    Like someone said: "The circle is complete now"
  • Retro_ #39 2 years ago

    /Sudden end to interview

    i lol'd at that !
  • dr_faulk #40 2 years ago

    Very very good interview. Well done.

    Can I have some money?
  • moozaad #41 2 years ago

    I hope their website coding doesn't reflect their upcoming projects code quality. What a mess ;)
  • pinebear #42 2 years ago

    Rooney and Ronaldo were both at Manchester United between the beginning of the 2004/05 season and end of the 2008/09 season. Manchester United did not win any competitions in 04/05 but were runners up in the FA Cup and the Charity Shield.

    United then won the Premier League for three consecutive seasons between 2005/06 and 2008/09, the Charity Shield in 07/08 and 08/09, the FA Cup in 08/09, and the Champions League in 07/08. They won the Club World Cup in 08/09 and were runners up in the Champions League and Super Cup competitions of the same year.

    Cristiano Ronaldo was transferred to FC Real Madrid in the summer of 2009 after scoring 18 league goals during the season. Chelsea's Nicolas Anelka, formerly of Arsenal and Manchester City, had scored 19. Ronaldo is currently the fourth top scoring player in La Liga, again on 18 goals, behind Villa, Higuaín, and Messi.

    Wayne Rooney is currently 2009/10's top scorer, with 26, one ahead of Chelsea's Didier Drogba.
  • darkmorgado #43 2 years ago

    @pinebear

    Sorry but how the fuck is that relevant?
  • M_of_the_sys #44 2 years ago

    @pinebear

    Generally speaking, George and Zippy represented two 'types' of child, George being the quiet and shy type, while Zippy represented the hyperactive and destructive type. George was usually vindicated, but Zippy got his comeuppance. While they were apparently young 'children', Bungle was an older 'child', and differed from them in being a costume, rather than a hand puppet. Geoffrey's relationship to them was unclear, other than being a kind of father figure (although he is referred to as 'Uncle' Geoffrey in at least one episode) . Apart from Jane and (in the early days) Sunshine, females rarely appeared on the programme, despite some ambiguity concerning the often effeminate (and permanently pink) George.
  • sneetch #45 2 years ago

    @Mugwum [staff]
    Heh, well I'm seeing Activision on Wednesday so I'll ask ;-)

    Make sure you meet them during daylight hours and bring a vial of holy water, just in case. ;)
  • pinebear #46 2 years ago

    @M_of_the_sys - really enjoyed that. So Bungle is presented as a developmental target for children struggling to integrate their George and Zippy tendencies? Or is this a secret missive concerning EA and Actikotick's twin roles in the industry, the Ying and Yang to Nintendo's enlightened state?

    Either way, if only David DeMartini had done his research then he'd have known, like us, about Mugwum's secret Rainbow fixation, and would've used the Zippy / George analogy for sure. Next time, David, next time.
  • JensonJet #47 2 years ago

    I know everyone loves gossip, but I have to agree with Mr West and Zampella that the past is the past. Who cares about the details of their removal from Infinity Ward. The past is just that, and the future of Respawn is far more exciting a prospect and point of duscussion than to hear about fallings out and arguments. I'm sure the truth about the departure is money and power. Both dull subjects.

    I agree with a previous comment that it's more interesting to hear about who these guys are, what they've been playing and what their attitude is towards gaming in general or specifically games from other studios. While they've clearly had a rough time of late, it seems like this situation will end up being a good thing. Activision can continue milking Call of Duty/Modern Warfare and Jason and Vince can move forward with new games and have the peace of mind to know they have total control and can work in freedom.

    Activision will have learnt a valuable lesson from this but seem to have shot themselves in the foot somewhat. Gamers will always side with the creative aspect of the videogame industry. Money men, publishers and the business side are a necessary evil, but ultimately are dull, lack passion and not the reason we love our favourite hobby. I think the future of gaming is a little better for the release of West and Zampella from a long sentence of Modern Warfare under Activision.