Sony begins to realise the grand vision of PlayStation Home today as photo-sharing is added to the virtual world.
The US PlayStation blog describes this as "the most exciting news since open beta", as photos become the first user-created content within Home.
Photos can be uploaded from PS3 hard-drives and displayed in apartments to friends and visitors. Frames can be bought from the Mall area, plus there are stock photos on offer if you have none.
Sony also launches the Buzz! space for Home today, which manifests as a group quiz game where avatars must co-operate and stand on surfaces coinciding with specific answers.
We're promised the Mall will have Ghostbusters costumes as well as designer outfits and more SFIV clobber, too.