Japan's Xbox Lounge to close News
Xbox 360 News by Tom Bramwell
Any of you Xbox 360 fans planning a pilgrimage to Tokyo to check out the Xbox Lounge might want to get those plane tickets booked quickly - it turns out that the Lounge is only a temporary mission and will actually close for good on January 15th.
According to Game Watch (spotted by Kotaku), the store will be open throughout the New Year's holidays, but will then shut up shop pretty quickly when it's done its job promoting the Xbox 360, which launches in Japan on December 10th.
The lounge, in case you haven't paid much attention to it, is a cube-like building full of demo pods, enormous televisions and swanky sofas - as well as coffee-making facilities and various snacks. Sounds like our lounge, except without the "enormous", "swanky" or "various" bits - we're all about the "flea-bitten" and "savoury".
The goal of the Lounge is to help showcase the Xbox 360 to the Japanese, obviously, who even after Microsoft's big push in the region seem to be reacting slowly to it - if the response at the TGS keynotes and on the show floor was anything to go by anyway.
Oh, and we know none of you really are planning to fly to Japan to see it. Because that would be silly.
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Comments: 1-23 of 23 in total
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Trip SkyWay
04/11/05 @ 13:10
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I'm gunna go have a look tomorrow. I hope it's not just that N3 game. I'd really like a go on Dead Rising or PGR.
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Microsoft unveils sleaker 360 powersupply: http://www.xboxgazette.com/i/xgauer_large.jpg
I suppose a place like the Japanese lounge is only viable for a short time, it can't be cheap. Drum up the holiday/launch sales then advertise in another way, also, being a limited time deal might encourage more people to go down and look before it goes *poof* |
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Mr_Whacker
04/11/05 @ 17:05
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"It's marketing, people, get over it! "
Its a very flimsy and shallow way of saying buy this now but not providing good reasons why you should. So yes you are spot on. Does identifying it justify it? Nope. Does it back up what MS are saying about learning lessons in the territory? Nope. Given the choice we'd all rather see more focus on delivering a consistent stream of quality games, not a 'wizz bang buy this see you later' approach. |
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Trip SkyWay
05/11/05 @ 14:22
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I was pretty impressed by the experince, and there seemed to be a load of people there, playing the games. Not just hardcore Akihabara types, either. Kameo was very impressive graphically and good fun as well. I very tempted to buy it with my 360 now.
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Comments: 1-23 of 23 in total
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