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LEGO MMO will break generational divide News

MMO PC News by Robert Purchese

30 July, 2009

NetDevil believes MMO LEGO Universe can break apart the generational divide that exists between technologically adept children and their Neanderthal parents.

"I talk a lot about the visual divide between generations, and I feel it quite acutely between say my mother and my son," Ryan Seabury, creative director of LEGO Universe, told Eurogamer.

"His grandmother I can't drag onto email kicking and screaming. I've tried three times. But he's going to grow up with email as just part of his vocabulary - it's not like a new concept or anything. So how are they going to communicate? How are they going to have a relevant conversation?

"I look at LEGO as a language, as an idea," he added. "She understands it: she bought it for me when I was a kid. My son likes it, I like it. So even though she may not be playing LEGO Universe, I'll be playing LEGO Universe, he'll be playing LEGO Universe and there's a relevant connection there."

Seabury thinks we get "excited" when we have children and they become old enough to play with LEGO. "You have that excuse to go and play with toys again," he said, and LEGO Universe has a "lot of potential" to capture that parent-to-child bond.

Jonathan Smith, head of LEGO Star Wars/Indiana Jones/Batman/Rock Band/Harry Potter mastermind TT Games, agrees: "And of course from a parent's point of view, this is the world where their children can bring them into a world they're not already in," Smith told Eurogamer.

"Online games and the online communications experience are very accessible and children are ready for that, immersed in that, and parents are not. So this is where the children can actually lead the parents by the hand and show them what to do," he added, "and that can be a really powerful experience together."

LEGO Universe has been kept under wraps since being announced in 2007. The family-friendly MMO has missed 2008 and 2009 release dates, and now steers a course for next year, which is when Seabury expects a beta test to open.

But why should a core gamer be interested? "Why shouldn't they be interested?" countered Seabury. "Good games are fun to play, no matter what."

"There's a lot of depth that we can offer that will be there. Obviously it's family-friendly so it's going to be in a different context to some of the more adult-themed games. But if you like LEGO and if you like playing MMOs or connecting with your friends and playing games then you're probably going to like LEGO Universe," he said.

Check out our LEGO Universe preview from April to find out much more about the game.

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Comments: 1-14 of 14 in total

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andywilkie35
30/07/09 @ 15:26
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"NetDevil believes MMO LEGO Universe can break apart the generational divide that exists between technologically adept children and their Neanderthal parents."

Also sounds dangerously like it'll bridge the gap between technologically adept childeren and Neanderthal paedophiles.
BlankOBlank!
30/07/09 @ 15:31
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Right.

I wouldn't be at all surprised if a paedo constructs an enormous length of lego so they can touch children with it from many virtual miles away.

It just doesn't bear thinking about.
PearOfAnguish
30/07/09 @ 15:37
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It's all fun and games until 4chan and the SA goons start creating huge Lego cocks.
Edited 1 times, most recently on 30/07/09 @ 16:37
jonsaan
30/07/09 @ 15:38
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/makes a lego psp

/Granny's head explodes
Dizzy
30/07/09 @ 15:50
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WoW already does that. We have people in our guild of 50 and 15 (and no I do not mean their "level" ;)
WinterSnowblind
30/07/09 @ 16:19
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I could see this game being a huge sucsess, but they've already made one huge mistake. Why on Earth does the game have a subscription fee? That alone dooms it. Things like Habbo Hotel have managed to work so well because kids can play them, and they can spend their pocket money on buying new clothes and furniture, etc.

Lego should work exactly the same, instead of charging £15 a month, that no kid is going to be able to afford, you make it free to play, but make them buy brick packs. That way they can spend money on additional things every so often to build new cars, and planes, and so forth.

If they're seriously going ahead with a subscription model, I can only assume they have monkey working on the game.
AphoticCosmos
30/07/09 @ 16:21
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BAN THIS SICK FILTH.

etc. etc.
ObiChrisKenobi
30/07/09 @ 16:25
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@WinterSnowblind

That's some smart thinking - +1
Lemming81
30/07/09 @ 16:58
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"LEGO MMO will break generational divide "

Peadophile central then?
dsmx
30/07/09 @ 21:13
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Insane decision making it subscription based. With that one decision they've limited the market to people who get a regular income, ie ones that have a job. Hence children aren't going to play it.
Darkjinxter
30/07/09 @ 23:40
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Doomed to failure....No wait....James May will subscribe I imagine.
Stepharneo
31/07/09 @ 00:51
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The thing is, kids will want to play, their parents have an income, I think it's more likely that a parent would pay for a subscription once every so often rather than constantly have to buy brick packs from a child that is desperate for more and more ( I used to be that child, and trust me, children get there way). There's only so often you have to pay for subscription, but there will always be more Lego to buy

Even if the child could play, if they can't afford a subscription fee they wouldn't be able to afford brick packs, If a child doesn't have the means to pay for something, a parent will buy it, whether it be subscription or bricks.

It's a tough call but I believe they chose the lesser of two evils.
FWB
31/07/09 @ 06:48
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Netdevil man to be seriously disappointed.
hiddenranbir
03/08/09 @ 10:00
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Oh dear, sub fees and they expect financial dependants and pensioners to pay out?

Hahaha. They put the DEVIL in NetDevil.

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