Kaz Hirai to keynote Tokyo Game Show
"New Strategy, 2009" apparently.
Sony Computer Entertainment boss Kaz Hirai will be delivering this year's Tokyo Game Show keynote address, the organisers have announced (thanks Kotaku).
According to the website (well, according to Google Translate), the name of the session is something along the lines of "New Strategy, 2009". It starts at 10.30am on 24th September.
The organisers have allotted two hours for this, but at least part of the time will be given over to a strategy chat between various Japanese publishing executives from the likes of Capcom and Square Enix.
This year's Tokyo Game Show takes place between 24th and 27th September and we'll be out there as usual with one of Ellie's fabled live text reports to give you some insight into what Hirai's saying. And wearing. And if anything he's doing is relevant to decrepit eighties TV shows only Ellie watched, most likely.
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Comments (17) Latest comment 3 years ago
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If Kaz was referring to the industry as a whole or focusing on Sony do we know? New Strategy, 2009 of Sony if so then that would indicate previous one not to be as successful? Or something on where the whole industry need to move forward and recognise key driving issues?
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Nononono.
NEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEW
STRAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAATEGY!
ie. Flipping MS on its back to inflict massive damage.
Sorry.
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it's got a serious title
'2009, year of the ps3'
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2010 doesn't start until sony says that it starts.
Sorry, couldn't resist.
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2009 was supposed to be the year when the PlayStation brand kicked back but all we've seen is massive exclusives haemorrhaging and the woefully inadequate catalogue for the PSP being highlighted, while - funnily enough - not even Home users seem to know whether it's still in beta or has now gone live!
Pathetic.
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all utter BULLSHIT...this sums up sony's business plan these days for gaming...
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