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Euro price cut for Xbox 360, says FT News

Xbox 360 Wii Retro News by Robert Purchese

10 March, 2008

The German edition of The Financial Times is claiming the Xbox 360 Arcade has dropped by EUR 80 across Europe, GamesIndustry.biz reports.

That takes it down to EUR 199, while the Premium console package will sell for EUR 299 - down from EUR 339.

The report made no mention of the Xbox 360 Elite, which is currently on sale for around EUR 449.

Microsoft has yet to confirm the price cut officially.

Last week the retail community suggested a price cut was due, with some reports indicating all models would drop by EUR 50 on 14th March.

Lowering the Xbox 360 Arcade price to EUR 199 would make it the cheapest console in the market: EUR 50 below that of Nintendo's Wii.

Microsoft has yet to respond to requests for comment.

Update: Still no official word from Microsoft, but the Xbox 360 Arcade package is now going for GBP 149.99 on Amazon.co.uk - while the Premium is GBP 189.99 and the Elite GBP 249.99.

Update #2: Bizarrely, Amazon has now returned the consoles to their original prices - GBP 189.99 for Arcade, GBP 249.99 for Premium and GBP 279.99 for Elite. The retailer has yet to respond to requests for comment.

With its Fact umbrella, GamesIndustry.biz stands sheltered from the downpour of Fiction.

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Comments: 1-50 of 75 in total | next 50 »

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sweetcheeks
10/03/08 @ 09:06
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agreed, what is this 'euro' you speak of?
let us know what it means for us in the UK asap please
asphaltcowboy
10/03/08 @ 09:09
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EUR199 is around £150
Olemak
10/03/08 @ 09:09
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OK, so the Xbox is now the oldest and the cheapest next-gen console. Cheap is good, of course, but while it is also the noisiest and most unreliable, it's still no dice for me. When they fix the hardware - hopefully in august, with the Jasper chip (well, that means like february here in Europe I guess) - it will be a pretty good deal, I recon.
Olemak
10/03/08 @ 09:10
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sweetcheeks: "agreed, what is this 'euro' you speak of?
let us know what it means for us in the UK asap please "

Does the name EUROgamer ring a bell?
Aretak
10/03/08 @ 09:12
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Has humour not reached Scandinavia yet, Olemak?
Carlo
10/03/08 @ 09:12
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/shrugs
Edited 1 times, most recently on 10/03/08 @ 09:20
McLovin85
10/03/08 @ 09:12
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Fire sale anyone??

Only joking. But on a serious note, at least it means you save money which you can then stick in the 'Xbox repair funds' jar ontop of the fridge.
SentientNr6
10/03/08 @ 09:14
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@Vondur - sweetcheeks
jeesh go check http://www.eurogamer.co.uk, ukgamer.net
or drop the here-be-dragons mentality

Thank you very much.

Price-drop yeeha. Not too soon either.
mikew1985
10/03/08 @ 09:15
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It means change to Euros and stop being annoying...

You ruin ebay for us Irish :(
Edited 1 times, most recently on 10/03/08 @ 09:17
muftak
10/03/08 @ 09:17
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plus your hard drive and your wireless adapter

wont make it the cheapest of them all
Killerbee
10/03/08 @ 09:17
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Nice. I still wouldn't dream of buying an Arcade but that £150(ish) price point might just send a few worrying signals to Nintendo and Sony (It's barely £50 more than a PS2!).

Still, for me, the best thing that could come out of this would be that Sony cut the price of the PS3 in response. Oh yeah, and release that US MGS4 bundle over here too.
peteb
10/03/08 @ 09:21
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@muftak

Well yea, but only if you want them. You can get an Ethernet cable for 5euros.
mattigan
10/03/08 @ 09:23
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I know the damage is already done but, really, the new ones are quiet and don't break down hardly at all (at least any more than other similar kit does)

You guys could really do with some new material.
Altrezia
10/03/08 @ 09:27
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What's an EUR??
Daikon
10/03/08 @ 09:33
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No doubt this news has something to do with the fact that the Euro is at an all time high against the Dollar.
bad09
10/03/08 @ 09:33
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"Still, for me, the best thing that could come out of this would be that Sony cut the price of the PS3 in response. Oh yeah, and release that US MGS4 bundle over here too."

+1
MaxiSleep
10/03/08 @ 09:38
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The Wii is not a next gen console so the 360 already is the cheapest
Hans Gruber
10/03/08 @ 09:39
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Amazon.co.uk have already lowered their prices. They've got the arcade at £150
richardtock
10/03/08 @ 09:39
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Already reduced to the new prices on Amazon
X201
10/03/08 @ 09:42
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My two pen'th

Weakening sales and a need to clear stock before Jasper and the other new MB arrive in the summer.

tinderbox
10/03/08 @ 09:44
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£150 for an arcade? That's nearly mass-market price level.
Olemak
10/03/08 @ 09:47
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Mattigan: "I know the damage is already done but, really, the new ones are quiet and don't break down hardly at all (at least any more than other similar kit does)"

Quiet, no. More quiet than the first batches, yes, but still pretty noisy.

Reliability seems a lot better, tho, on par with the PS3 and Wii now (3 %).

Aretak: "Has humour not reached Scandinavia yet, Olemak?"

What is humour? Is it on Live?
Damn, we always get new releases ages long after the rest of the market - if at all.

Anyway, the idea that eurogamer is really UKgamer, and that all prices should be given in £ is pretty well established.
But wrong.
Les
10/03/08 @ 09:49
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Will be interesting to see if and how Nintendo and Sony respond. Good news for gamers as hardware will become cheaper. Bad news for the console makers as their profit margins will erode (or their losses will be bigger).
CreepinJesus
10/03/08 @ 09:51
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"The Wii is not a next gen console so the 360 already is the cheapest"

I know. Its getting annoying the way that everyone says the Wii is next gen. My pet hamster's glow-in-the-dark exercise ball is next-gen.
Edited 1 times, most recently on 10/03/08 @ 09:51
Skeletor
10/03/08 @ 09:52
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360 Arcade + GTA IV = cheaper than Wii + any real game

Maybe Nintendo should start thinking about proper bundles...
Edited 1 times, most recently on 10/03/08 @ 09:52
Dizzy
10/03/08 @ 10:06
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>What's an EUR??

The currency you can't afford.
mcmonkeyplc
10/03/08 @ 10:08
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PS3 price cut please, I have one of these 360 things.
Kryon
10/03/08 @ 10:09
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Eurolol, BTW, this is really UKgamer, the guys who run the site just called it Eurogamer to pull in a few extra hits but they don't actually care about you or your currency.
Chewy
10/03/08 @ 10:16
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Cut the Wii price please. It's only console I don't have. :-)
penhalion
10/03/08 @ 10:49
#30
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I suppose you guys know that there is a french and german version of the eurogamer site right, and that the version you are reading now is simply the english version.

As for the price cut. It's not going to make a huge difference until it's reflected in the american prices too.
LetsGo
10/03/08 @ 10:49
#31
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wow... cant give em' away!
cthulhu_steev
10/03/08 @ 10:52
#32
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And a bit of positive news turns into a Bash The 360 Thread.

The more things change... etc.
Edited 1 times, most recently on 10/03/08 @ 10:52
Beano
10/03/08 @ 10:54
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A really nice price... wonder if Xbox 360 Premium package will include earplugs this time?
peteb
10/03/08 @ 10:59
#34
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This means you can buy a 360 console for just twice the price of the 20GB hard drive, hehe...
ulov3
10/03/08 @ 11:01
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Put the ELite at 299euros and I am gonna buy. I don't touch anything which is higher than 300 euros.
DAN:SOLO
10/03/08 @ 11:08
#36
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To be honest the 360,s the only console worth buying at the moment so a price cut can only be a good thing!
and yes i have a PS3 and yes its only ever used as a DVD BD player.
Xerx3s
10/03/08 @ 11:12
#37
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"What's that in real money? "

I think the article already mentioned it in euro's.
Xerx3s
10/03/08 @ 11:14
#38
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"Has humour not reached Scandinavia yet, Olemak?"

That's not humour, that's xenophobia disguised as humour.
monkie_king
10/03/08 @ 11:14
#39
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DAN:SOLO, you forgot folding@home!
monkie_king
10/03/08 @ 11:14
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and looking at screenshots of MGS4 on the internet
sharpfish
10/03/08 @ 11:35
#41
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No price cut will make me REBUY a 360 while it's still likely to die within a year.

They have probably done this due to the bad image they now have with reliability, maybe to shift older stocks before they release a 'proper fixed 360', that will be the one worth looking out for... if it ever comes.

PS3 will probably get a price cut for sure now (within the next six months)

Yaz = another one added to my ignore list, stupid fkin fanboys, grow up.
Edited 1 times, most recently on 10/03/08 @ 11:41
Yaz
10/03/08 @ 11:40
#42
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Sharpfish wrote: "No price cut will make me REBUY a 360 while it's still likely to die within a year."

Gee, you've never said that before. *rolleyes* :)

I bet you go up to strangers on the street to tell them about your traumatic 360 experience.

I'm sure if I'd asked you the time you would say something like "Oh yes it's... 4:30, and can you guess how many times my 360 died?" ;)
Yaz
10/03/08 @ 11:46
#43
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"Yaz = another one added to my ignore list, stupid fkin fanboys, grow up."

Obviously I hit a nerve (the truth hurts I guess).

You may or may not read this response sharpfish, but anyone can check your history and see that you bring up your so-called bad experiences with the 360 time and time and time again, even when it has nothing to do with the topic. You're like a stuck record, which makes you predictable and as a result, rather boring.
Skeletor
10/03/08 @ 12:06
#44
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@sharpfish

"PS3 will probably get a price cut for sure now (within the next six months)"

Sony Europe made it very clear that they are pleased with the current sales and there'll be no price cut in the next couple of months. Expect bundles but don't hold your breath for a price cut this year.
Fact is, if you're looking for the cheapest way to play GTA IV or Resident Evil 5 later this year you can go for the 360 arcade which is now even cheaper than the overpriced and underpowered Wii. PS3 costs twice as much.
viper_h
10/03/08 @ 12:17
#45
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Wiips3360pcgameseverythinglol

Did i cover everything there?
Les
10/03/08 @ 12:25
#46
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“Sony Europe made it very clear that they are pleased with the current sales and there'll be no price cut in the next couple of months. Expect bundles but don't hold your breath for a price cut this year.”

Exactly. It’s not like companies don’t announce a price cut months in advance. And who cares if the ‘competition’ lowers the price.

“the overpriced and underpowered Wii.”

Consumers seem to disagree…
trebell
10/03/08 @ 12:26
#47
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dear me, how quickly people try to find reasons to call a price cut a bad thing.

why would a fan of one console be so desperate to stop someone buying another?

it's getting more and more affordable. That's a good thing.
ecureuil
10/03/08 @ 12:30
#48
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How come when EG ran a similar article on a PS3 price deal, everyone accused EG of Sony bias, and advertising the console?
fingersthebeaver
10/03/08 @ 12:30
#49
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Back up to normal price a little bit of a whoops from Amazon there methinks
Yaz
10/03/08 @ 12:30
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Les wrote " “the overpriced and underpowered Wii.” Consumers seem to disagree…"

True. :)

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