E3: Electronic Arts unveils MMA

By Ellie Gibson Published 1 June, 2009

Stands for Mixed Martial Arts.

EA Sports boss Peter Moore has unveiled the company's next big sports franchise - MMA.

That stands for Mixed Martial Arts, don't you know. It was announced at EA's E3 press conference, but there was no word on release date or platforms.

Moore did promise "an authentic and broad mixed martial arts experience". He was standing in front of a funky logo and a picture of a man's muscly back, complete with tattoo. "We are more than ready for the fight," said Moore.

Here's hoping we'll get to see a bit more of MMA once E3 proper gets underway.

Picture of Ellie.

About Ellie Gibson

Since joining Eurogamer in the mid 2000s, Ellie has written about subjects as diverse as the fall of Gizmondo, the rise of Hollyoaks actresses in Red Alert games and the noise a bear makes under NSFW circumstances.

Read more articles from Ellie by visiting the Ellie Gibson archive page.

You may also like...

Comments (8) Latest comment 3 years ago

Comments threads automatically close after 30 days, but please feel free to continue chatting on the forum!

  • XdarXideX #1 3 years ago

    Oh jeez... I hope they don't mess this up with Urban music influences and shit. Thouhg if they do, we have THQ's UFC 2009 so that's ok.

    Would be nice to see a WEC game though.

  • Cannibal #2 3 years ago

    EA just wait for someone else to make a genre profitable and then they try to steal their market. They've done it for years.

  • Anthony_UK #3 3 years ago

    I think EA will have there work cut on on this one! THQ have the UFC license (for how long I don't know) and an amazingly solid base to build from! I'm not a huge fan of the Smackdown games, but based on this years first attempt Yukes Are no mugs when it comes to fighting games!

    EA I think may be underestimating the power of the UFC brand, 'MMA' to alot of people just won't mean anything! And unless the game is really outstanding I can quite easily see THQ give EA a spanking for once....

    ...it's like the beginnings of the yearly Pro Evo & Fifa battles with the boot on the other foot for a change!

  • Gnort #4 3 years ago

    He was standing in front of a funky logo and a picture of a man's muscly back, complete with tattoo.

    Did the picture have a tattoo, or did Peter Moore?

  • rhubarbandcustard #5 3 years ago

    THQ's UFC game is superb. Brilliant in every way, but it only has fighters contracted to the UFC organisation. Obviously.

    Could EA's MMA get a deal with Affliction? Now that would get MMA fans excited. Well, me anyway.

  • stoopidgreg #6 3 years ago

    this is such good news. now there is real competition in the genre the games will only get better.

  • mkreku #7 3 years ago

    Maybe I will finally be able to play with Fedor?

    Ok, that came out wrong, but you know what I mean.

  • Ranger101 #8 3 years ago

    Good luck to EA - UFC is the only organisation that actually has it's contracts in a decent form that allow Licencing for fighters to happen - the MMA industry is a mess, as Dana White found out when he bought Pride. As much as people hate Dana White for being an arsehole, the guy did, and still is, bringing in what he learned from the Boxing industry into the MMA arena.

    No one else is as organised.