Japanese PS3 Store gets Dress

By Robert Purchese Published 15 January, 2009

Likely to be fashionably late for Europe.

Sony has popped mysterious game Dress on the Japanese PlayStation Store.

We heard about (and saw) this at the Tokyo Game Show last year. The idea is to clothe avatars in real-world fashion brands and then steer them around themed platform levels.

Unhelpfully the words on the Japanese PlayStation Store are in Japanese. But we do understand that Dress costs JPY 2000 (GBP 15.40), which sounds rather extortionate.

However, Dress was billed as a full PSN game and not simply some application to work with PlayStation Home, despite the similarities. Strange.

Dress will eventually hope to entice lots of real-world brands to sponsor virtual wardrobes and levels, from which they will receive a hefty dose of advertising in return - if anyone actually plays.

We're intrigued; we like dressing up. And so we've been on to Sony Europe to find out more. We'll let you know how we get on.

Picture of Robert.

About Robert Purchese

Bertie is Eurogamer's Senior Staff Writer. When he's not hunting down news stories he's often found playing with his kids or gabbling about fantasy games and strange online worlds.

Read more articles from Robert by visiting the Robert Purchese archive page.

You may also like...

Comments (10) Latest comment 3 years ago

Comments threads automatically close after 30 days, but please feel free to continue chatting on the forum!