BF Heroes effectively "already out"

By Robert Purchese Published 22 August, 2008

DICE to slowly, significantly expand beta.

DICE bigwig Ben Cousins has said there will be no big release for Battlefield Heroes, but rather a closed beta to expand so much that "every hardcore gamer in the world will probably be able to get a key if they want to".

"We're not going to turn on a switch one day and suddenly our audience gets 100 times bigger," Cousins told GamesIndustry.biz.

"We're going to have a very large closed beta almost to the point where every hardcore gamer in the world will probably be able to get a key if they want to - it would just be within a closed beta so that we can control the size of it to a degree."

His expectation is that the closed beta will be as big as the current online community in Battlefield: Bad Company.

Cousins also explained that recent talk of Battlefield Heroes being delayed was misleading as, to him, the game is effectively "already out".

"It's an interesting difference between a packaged-goods product, like our previous Battlefield games, in that there is no real kind of big splash release date where suddenly it's available - it kind of builds up over time... The game will kind of sneak out and before you know it, it will be a fairly big game even though we're in the closed beta and we're not 'released'," said Cousins.

Battlefield Heroes is the free-to-play, web-based and ad-funded cartoon spin-off in the popular online shooter series. The game oozes charm and features some rather compelling MMO-style mechanics to keep you going back for more.

Head over to our hands-on impressions of Battlefield Heroes to find out more.

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About Robert Purchese

Bertie is Eurogamer's Senior Staff Writer. When he's not hunting down news stories he's often found playing with his kids or gabbling about fantasy games and strange online worlds.

Read more articles from Robert by visiting the Robert Purchese archive page.

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