Sony developing Console Wars film chronicling Nintendo vs. Sega years

Co-written and directed by Seth Rogen.

Sony Pictures has bought the rights to Console Wars, an upcoming account of how a small start-up named Sega took on the 1990s industry might of Nintendo.

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Soon to be published in book form, Console Wars was written by author Blake Harris and includes testimonies from hundreds of people who witnessed first-hand Nintendo and Sega's many behind-the-scenes battles.

Console Wars' film incarnation already has Knocked Up and This is the End star Seth Rogen signed up to co-write and direct, Book Trade reports, alongside long-time collaborator Evan Goldberg.

Rogen and Goldberg obviously have an interest in the material - the pair wrote the foreword for Console Wars the book, which will be published on 19th June 2014.

A straight documentary is in the works too, for which the pair will act as producers.

Sony's film version has been labelled a "behind-the-scenes business thriller". Perhaps the original PlayStation will get a cameo?

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