Now it's Namco Bandai fusing video games and toys, with a new game called Tekken Card Tournament.
It's a card battler, it's free and it's coming to tablets, smartphones and browsers in "the next few weeks". The money part comes from physical card booster packs, which can be QR-scanned to bolster your virtual deck, or they can be played as a simple card game like in the olden days.
The card booster packs won't be out in shops until the spring.
Gluing the whole idea together is cross-platform play, so you can fight anyone playing the game on any platform.