Arma 2 dev Bohemia shares alarming PC piracy statistic
"It's really worrying for us."
Arma 2 developer Bohemia has shared an eye-opening statistic about piracy levels on PC.
"Our statistics from multiplayer show that for every three legitimate buyers playing their game in multiplayer, there are 100 (failed) attempts to play with a pirated version," Bohemia's CEO Marek Španěl told PC Gamer.
"This indicates that piracy is an extremely widespread problem on PC, and it's also really worrying for us as a mid-sized, independent, PC-oriented developer.
"We do not have any such data for single-player, but I'm afraid there the ratio of pirates to legitimate gamers is undoubtedly much worse."
Bohemia can't do much to protect the offline, single-player experience from pirates. Online, however, Bohemia can use Degrade.
"The philosophy is not to try to prevent counterfeit and pirated games from running, but instead (or in addition) to degrade the end user experience of such copies," explained the developer.
"In the Arma series, players with pirated copies have lower accuracy with automatic weapons in both single player and multiplayer, and occasionally turn into a bird ...."
Marek Španěl, CEO, Bohemia Interactive
"The motto is: Pirated games are not worth playing, original games do not degrade.
"Some of the symptoms are funny, usually annoying. In the Arma series, players with pirated copies have lower accuracy with automatic weapons in both single-player and multiplayer, and occasionally turn into a bird with the words, 'Good birds do not fly away from this game, you have only yourself to blame.'
"While we know we will never stop piracy, we use this as a way to make our stand that piracy is not right, that it has a serious negative impact on PC games developers."
Degrade is a supplement to the more traditional, although perhaps as controversial, DRM anti-piracy approach.
"It's very difficult. Companies and teams invest a lot into game development, and with such widespread piracy, it's extremely tough to get the investment back," Bohemia said, highlighting how it tries to remove DRM "not too long" after a game's launch. This, it hopes, will stop the "vicious cycle" of "annoying" DRM that "hurts" legitimate game owners.
Arma 2 was deployed in 2009, and Bohemia's now at work on a third (PC exclusive) game, due summer 2012.
Arma 3.
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Comments (84) Latest comment 6 months ago
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Attacking PC only developers has got to be the most retarded thing ever!
I dont understand people who spend 2 grand on a kick ass rig then cry about £30 game prices!
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I'm not sure, some of these guys spend a lot of time in their chair. I think it's more retarded to attack a SAS member.
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Also, I think journalists need to challenge the line from developers that "one pirated game equals one lost sale". That is simply false, if piracy was impossible you might see an increase in sales but it would be nowhere near one for one.
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- If the game refuses to run, the pirate just tries to find one that will, so he hardly loses any 'play time'
- If he enjoys the game at first, then gets frustrated as it gets harder/worse, he may capitulate and buy the product
- 'Losing face' by being humiliated by a poor performance online is a better way of spanking a pirate than just not letting him play.
- BUT showing that someone is a pirate to other players (eg turning them into a bird!) isn't always a great idea. Some twisted individuals revel in their bad boy status and actually take pride in getting insults from legitimate players who they think are dumb for paying for their game.
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You don't understand that because that's not really the case.
Firstly the whole "2 grand on a kick ass system" is nonsense, only a small percentage of PC gamers go for high end.
Also the piracy itself does not really come from richer countries, studies have shown that most software piracy comes from the poorer countries or countries with very high taxes on games wih places like UK and US being down the bottom of the list. Throw in that it also comes from areas not serviced by the industry at all, or people demoing a game, avoiding DRMs or even people who have lost or damaged a disc.
I'm not justifing piracy of course, but there are varied reasons for the problem not just this dogmatic (and rather misguided and unhelpful) view that it's just "thieving scumbags" getting a freebie, to understand reasons for a problem is half the journey to solving it and a lot more constructive than judgemental pitchforks at the ready we see from most of the industry.
As for the article I notice they say "failed" attempts so sounds like they are winning there anyway! I do like Bohemia's method of affecting the pirate though, hell of a lot better than the rest of the industry who thinks reducing piracy means ownership should be taken away from legal consumers...which means pirates get a better product and the industry actually ends up promoting and encouraging the thing it wants to reduce on top of hurting sales.
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Are these stats from before that, or after?
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I don't like when they signal out one platforum.
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When sales are so bad on PC, is it any wonder that so little attention is given to the platform. And that effects everyone, not just PC gamers. Certain genres like Space Sims have nearly totally died out, not because there is no interest on the players part, but the general assumption is that Console gamers would have no interest in them and there is no sales on PC. Look at Dragon Age 2, supposedly consoled, but KOTOR was originally an Xbox game, Fallout New Vegas didn't treat it's customers as morons, it just seems that publishers feel that to cater to the mainstream you have to make sure that morons will no problems playing. I reckon a Tie Fighter/ Wing Commander game would work on both PC and Console.
It does annoy me that simple things like Mouse/Keyboard support has dropped to such a low level that the general advice is to use a Controller. I was always a supporter of allowing everyone to play the game with any console/input device they feel confortable with. But for me as a long time player whose first PC games was Ultima 7 and the original Elder Scrolls it feels as if other peoples preferences are been forced upon me, especially as I enjoy the precision that the mouse gives. The fact is end of the day we are all gamers, no matter the platform, and while the old adage ' first they took away the keyboard , I did nothing, then they took away the mouse, I did nothing, then they took away the controller and there was no one left to fight' could hold true as the generation growing up on Kinect will wonder why people would ever use their hands, I hope that the PC will recover and become a valid platform again. With the attitude of both the consumer and publisher I'm not sure that will happen.
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"Arma 2 developer Bohemia has shared an eye-opening statistic about piracy levels on PC."
"Our statistics from multiplayer show that for every three legitimate buyers playing their game in multiplayer, there are 100 (failed) attempts to play with a pirated version," Bohemia's CEO Marek Španěl
I'm sorry but i find this not so clear at all. So are these numbers big? What defines an attempt to connect? How often does a client try to connect with during one login attempt?
Are they suggesting that 33 times more people have a pirated version of the game than legitimate buyers? And why do they try to connect to the official servers? - I'd be worried about connecting with an illegal copy to the official servers.
Don't get me wrong it's a great news article to vent some anger on those pirates (especially PC only developers, how dare you! have the morals to attack at least those rich multiplat devs! ^^ you men of low moral fiber!) but what the hell are you saying?
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If people want to complain about piracy, I'll defend to the death their right to do where justified. But when people start deploying weasel words to make the situation look worse than it is, that gets my back up.
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I also have some questions on the statistics they present. If 3 legitimate buyers mean 97 pirates trying to connect, are we talking repeat attempts to connect or actual individual people trying?
I can't imagine this is so straightforward to track, but beside the shock value which has never lead to anything good in these cases, it would be better to deal with these matters in realistic terms.
That said, Arma 2 being the kind of game it is, I can see people pirating it instead of buying it. (I mean "trying it out" and never converting into a purchase)
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It's same old line of "quote absurd number, enforce draconian rules on legitimate customers".
That doesn't work. There needs to be legitimate research into what effect it has on consumers buying habbits and how people consume media in a modern connected world. Technology has changed the way we see value in our entertianment and how we buy it.
So far the entertainment industry is failling to see that.
There was a verry interesting article on ars technica a few months ago pointing out that the people who downloaded the most movies were also the ones buying the most movies. You don't want to be at war with your most loyal customers.
And more recently an analasys of pricing vs piracy;
http://arstechnica.com/tech-policy/news/2011/03/report-piracy-a-global-pricing-problem-with-only-one-solution.ars
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A common misconception that PC sales are "bad", because of torrent figures. You really think they are that bad? Would publishers like EA invest in digital distribution platforms if sales on the platform were that bad? While a couple ignore PC on some games outside of the Japanese devs (who have always been console focused but even that is slowly changing) most games come to PC even if it is late, why do that if sales are that bad on the platform?
Sure consoles have more sales (much more in many cases) but it's a more "plug and play" method of gaming for the masses and has always earned more money than home computer gaming but you also have to remember the popular method of selling on console get them less money on each copy, half the PC market is now digital and even on Steam with their 30% cut it's still more earned than on a boxed version with no extra cost on the console license.
There is a real PC revival over the last few years combined with an actual reduction in piracy (according to the PCGA anyway) so the platform is starting to look a lot healthier, why do you think a great deal of the industry is "focusing" on PC a bit more now?
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The shock value is a good point. I guess there is definitely an impact of pirated games on the game market and it always will be. And maybe it's a stronger impact on PC than on consoles (although I'm not completely sure about that) but how about doing something about it by offering something that the pirates can not have...
I'm thinking about the Demon's Souls games right now where a single player campaign has strong online aspects. You may play offline but with its integrated online features it's a very different thing.
the games industry wants to have DRM, they don't want to sell you a product but sell you a service. So if that's the case then offer something unique with your servers.
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If you could clone Ferrari's I'm sure you'd find the ratio of 'cloned' Ferrari's to genuinely purchased Ferrari's would have a ridiculous ratio too.
It means very little and says nothing about lost sales whatsoever.
The great majority of those downloading games would never have paid anyway. If they can't download a cracked copy, they'd just play something else.
Companies need to stop thinking of piracy as a problem and think of it more as a competitor. Once they do that, they might start producing better content, which is more accessible and drop this stupid DRM/DLC/exclusive pre-order content nonsense.
However, it's extremely unlikely that this will happen as they dearly love to see the extra money pile in by holding back content that should have been released with the game, in order to sell it to consumers later on as DLC.
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Just a matter of time till this happens crytec, epic etc etc.., the PC is finished for medium to big budget games.
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Just saying "switch to console" is not a guarantee of success. If it was, they would have done it already.
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There are still people who believe this? How quaint.
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IMAGINE 360 SALES WITH NO PIRACY, THERE WOULD BE NO PC DEVS LEFT
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I know of 5-6 people just on my friends list playing the game atm it will have sold at least a million on pc i bet.
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@UNCLELOU
Look at the facts there has been no pc exclusive of note since crysis 1 in nov 2007. I could name 50 console exclusives since then.
All high end pc gaming equipment has to play these days is sloppy console seconds , which are late to boot. (battlefield the possible exception)
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The difference is that on the PC piracy downloads outstrip legit purchase by a huge amount compared to the 360 where legit purchase outstrip piracy. There is piracy on all the platforms but on the PC it's totally out of control because it is so easy.
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Lets just use a bit of logic here. how many times do you think a person will attempt to connect to a server with a pirate copy and it fails. How many times would a person download a new pirate copy to see if they could connect online with it. the stat is legit in the fact that their is a large amount of non legit people trying to play Arma online.
PC gamers will continue to look for anything to state that Piracy is not an huge issue on the PC platform until all the developers have moved to fixed platforms like a console and the only thing you get for your nice new awesome vidoe card and 12 core CPU is a sloppy port.
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Actually that'll be their fourth, their third is Take on Helicopters, which was out a few weeks ago, is frankly pretty good and I still have not seen an EG review yet...
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What other deep military simulations sell well on the Xbox? I agree there is potential there, but the game would need a lot of tweaking and there would be significant risk for Bohemia.
Have you ever played it? If you think there have been no PC exclusives 'of note' released in the last 5 years then maybe you don't know much about the PC games in general...
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It might not equal one lost sale, but it doesnt matter. If you haven't paid for something, you have no right to it.
Wether you were going to buy it or not, it's not yours to steal.
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Nah, you're wrong. That's the problem with some of you console-only gamers, you don't have the foggiest idea about PC gaming. No idea why you think it's clever to embarrass yourself with your own ignorance in every thread, but be my guest.
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steal? why not just say to rob. maybe the pirate took it at gun point from the developer!
^^
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If a company only break even do you call that successful. In other words just because a company doesn't tank doesn't mean that they are not in risk. It only takes one bad game or a game that does not get a great reception for most of these mid level developers to go under. Also if you are not getting paid for your product, then how do you expect the company to grow. To keep their employees up on the latest technology or to even keep the best of their employees when the money is tight. If most of your sales are rob by people who go the easy route instead of purchasing your game it is a big issue. The key here is that people are willing to go the easy route when the easy route is free. The problem is it looks like this is becoming the TREND for PC games and a culture for new gamers on the PC. When piracy continue to increase instead of decrease it becomes something very worrying for a PC developer.
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"Look at the facts there has been no pc exclusive of note since crysis 1 in nov 2007. I could name 50 console exclusives since then."
I presume the 'of note' part of that statement translates to 'which I've noticed'.
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Awesome. Based on what exactly?
Where are the other clear and known values, relevant to this situation, from which this value differs, to an extent that it can be declared anomalous?
Or does the figure just "seem" high?
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Who says they're only just breaking even, or stuck on old technology?
Wiki says "The studio operates multiple high end optical Motion capture setups provided by technology leading Motion analysis and Vicon, Vivid-900 3D scanner by Minolta and RED One camera with complete set of lenses, lighting and related computer equipment".
They've just announced a third sequel, have a free-to-play version that is still pulling in money 3 years after Arma 2 was released, they have acquired 4 new development studios and they have managed to stay independent through all of this. Where
That's not to say they shouldn't be concerned about piracy, but they are a success story, and they shouldn't be referred to as some failing dev being killed by piracy on a failing platform.
Look at the consoles - mIddleweight independent developers can struggle on any platform. In fact, independent devs seem to do better on the piracy-ridden PC platform when compared to the relatively-secure console, which raises some interesting questions.
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If you want to play it then pay it. Every game is hours and hours of people blood sweat and tears.
I can understand downloading something to check it runs on your rig (as demos seem non existent) but if you can you should then buy it right away.
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Quite the opposite - I'd say that EA sees digital distribution as a good entry point to combat piracy on PC. If your customers are getting their games from an online source, there's more opportunity for injecting DRM in the future, either as a connectivity feature or as after-sales (yum yum micropayments, subscripions, passes and freemium features!).
There's pirates and then there's piracy. Pirates are people who're determined to have something whether they can afford or not, or don't care to pay full stop. Piracy is a disease that kills the very organism it exists to exploit. DRM is medicine - bad medicine, but it only exists because pirates don't realise that they're little more than bad bacteria...
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I could have a 100 XBOX ISO's does not mean I get to play them!
This is going to be the excuse to kill of PC, Fucking bull shit
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Every Game store my mate went to, to buy Skyrim on the PC was Sold out. Tescos near my work empty too.
Dont beleive anti pc BS
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This of course includes subscriptions from games like WoW, but I dont think the PC games industry is really at any risk at all. The biggest growth was from China, but there was growth across the board from all major regions.
"The report concludes that the global PC game business will continue to grow at a pace of nine percent compound annual growth rate to $23 billion (£14.1b) by 2014.
Matt Ployhar, PCGA president and Intel analyst, said of the findings: "The spotlight has definitely shifted back to the PC game market. A few of the biggest factors fuelling this movement are innovative business models making games more accessible with digital distribution, free to play, and online; along with game formats embracing the shifts occurring in the evolution of the PC ecosystem to remain more profitable."
The report was by the PC gaming Aliance, so .. maybe its bias, but they must have the figures from somewhere. I'm sure piracy is a problem, I certainly dont do it, most of the time its more hassle than its worth in my opinion, but this sounds to me more like a dev trying to justify sales figures to their share holders or owners. I played Arma II.. interesting concept but very poorly executed. If the game played out like the tutorial mission did, with options to have the pc tak over the extremely laborious command interface, i might have given it more time, but it was actually a chore to play, not a joy.
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Pirates need to be killed, beheaded or castrated with there blood re-used to hemophiliacs.
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It was a hypothetical question, asking why do gamers believe is successful for a company. It seems that there is this mentality that game devs make great money, drive expensive cars and date movie stars. It's this belief I see when see comments like "oh they are making money so why should they care about piracy" or the other one where people saying they are going for the shock value because they noticed that a lot of people are hitting their servers instead of paying customers.
Wiki says "The studio operates multiple high end optical Motion capture setups provided by technology leading Motion analysis and Vicon, Vivid-900 3D scanner by Minolta and RED One camera with complete set of lenses, lighting and related computer equipment".
What makes you think they purchased this equipment. How do you know if the investment in this equipment was not bought via a loan and they are paying for it. That statement alone shows me you do not know how a business works if you are going to use equipment a company uses not knowing how they obtained it.
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You're the one who was suggesting they might be stuck on old technology - I was merely suggesting that that doesn't appear to be the case.
It seems that there is this mentality that game devs make great money, drive expensive cars and date movie stars. It's this belief I see when see comments like "oh they are making money so why should they care about piracy
And I certainly wasn't suggesting they are billionaires dating movie stars (I think you know this is a total strawman) - if anything I was saying the opposite - that just because they are not, doesn't mean they aren't a successful company.
If your whole point was hypothetical - that it would be a bad thing if piracy forced a dev to like Bohemia to go under - then of course we can agree.
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The piracy issue is not valid and that's that.
I don't have the patience to argue about it anymore.
Short version they(meaning cartell like publishers and their underlings) want to exterminate PC gaming for the restricted consoles to milk you better.
The resurgence of PC gaming is due to the fact that this console gen drwas to its end.
When next gen hits we can forget that PC gaming ever existed at least for 2-3 years then when the next gen consoles reach their age limit again PC gaming comes back for awhile.
Of course next gen consoles will be more powerfull and since the PC developement also starts to slow down next gen consoles will last far longer.
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Hmm. Perhaps I'm too old school. Why not just run a file shredder across the user's hard disk?
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For the same reason security guards don't run a cheese grater across a shoplifter's testicles - the law frowns upon it.
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But the reason I do it is not to save money. I do it for fun.
I will happily spend hours making a game run for free yet I earn 100's an hour.
My playtime is about an hour- I have kids.
I have done this since I was 8.
I now make all your lives better through my work.
im a better programmer because of it.
I pay over 100k tax each year because I can do more than load a disc and play mw3.
That is the argument for piracy.
We make the programmers of tomorrow
Ms understands this hence their freedom with basic code
But it has to be a bit naughty and it has to be a bit hard.
Make a puzzle a lock and let the kids evolve.
Please note -all consoles in my house are un hacked. If they want it they have to work for it.
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I honestly doubt Origin is about combating piracy.
It's their own system they've been using for their own download store for a few years now (under the name EA download manager) and with Steam growing every year they changed it to look like Steam and now want a piece of big Gabes pie starting to offer other companies games.
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That's just from tpb. People who say PC piracy is not a problem are delusional.
The attitude to DRM and prevention of piracy by the majority of publishers is piss poor though, need to be more forward thinking like Valve or Runic Games. Instead of "what can I do to stop people pirating my games?" it should be "what can I offer to the consumer to make them want to purchase my games?"
Sadly, prevention methods are just as often attempts to stop second hand gaming and not piracy. The future, unless someone with a lot of weight in the industry and has their customers high on their list of priorities has their say, is always online. Ubisoft tried it first, but the games they are doing it with aren't special enough for most PC gamers to put up with. And it was cracked anyway. Diablo III changes that. No more pirates, no more second hand sales. Hackers want to spend a year to try server emulation and still not offer what the full game offers? No worry.
I personally don't mind but I can see why a lot of people will be angry. I might be annoyed if my net dies for an evening but I can see why they are implementing methods like this and as long as the quality of the game is good enough, I shall still purchase it. And the pirates? If they want to play it they will have to purchase it too
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Before calling people thick you should read the article. He states "Our statistics from multiplayer show that for every three legitimate buyers playing their game in multiplayer, there are 100 (failed) attempts to play with a pirated version,"
That does not give you a figure of only 3% actually buying the game (although it could right we just don't know). Like others have pointed out 100 "attempts" doesn't actually mean 100 seperate people pirated the game it just means they are blocking more attempts at trying to get in than there are legitimate people logging into the game.
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Shhh..Don't tell 'em...
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The question would be where has PC revenue grown. IS it MMOs either subscription and paid or is it retail box copy games like Arma.
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It's like hitting you with a baseball bat and then saying "bleeding is bad, mate"...
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This is what I see. Staunch PC developers leave the platform and go console. Developers who cut their teeth on the PC platform having to develop for consoles because something is preventing them from making a decent living. Developers who stated the PC is their home and always will be, suddenly having to go multiplat.
I see PC games that would be developed on the PC first now coming out 6 months or worst after the console version. I am seeing games that do not take advantage of the PC better specs but instead sometimes run worst than 6 year old tech from a console.
Oh the reason i did not comment earlier because I was at work so only brief moments do I have to respond to questions.
When piracy continue to increase instead of decrease it becomes something very worrying for a PC developer.
Well now I feel bad for making developers worried. Let's assume your completely irrational and baseless position is correct for one moment. In fact, let's assume that in one year's time the commercial PC videogame releases have dried up almost completely, leaving only small indie devs.
first to make something clear, you are making stuff up. Never have I mentioned or did I state or implied that commercial PC games will stop being produced on the PC platform and only leaving small indie devs. Since I have responded to such topics before you will actually find that I have never made such statements period in such discussions so pretty much everything you wrote after the quote is a rant on some mythical image you envisioned.
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Look at it this way, you have a budget of one full price game per month. Thats 12 games a year. You can download 12 games a month if you want, it doesn't mean you can afford to buy 144 games a year if you can't download them.
Think of it like TV, how often when watching tv have you put a movie on that you didn't really want to go watch at the cinema? You watch it, fine but if it wasn't on the tv, you still wouldn't have gone to the cinema and spent your money on it.
Pirates are one thing....people you could encourage to buy your game who don't want to. You can't encourage them by giving them a bad experience, you have to encourage them by giving them a better experience and not treating customers like cash cow thieves withholding content from launch for DLC or making them jump through DRM hoops for actually giving you money.
Start looking at ways to give customers a better experience instead of looking at how you can give Pirates a bad one. Pirates are never going to give you money for pissing them off but they might if they are jealous of what a customer gets.
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The dev here states "attempts". If you have a game and you try and connect to a server and it fails, what do you do? You try again. Presumably more than once until you either give up or get it working. If you have a game that is working it should connect to the server once.. so of course there will be lots and lots of attempts to connect to their server, its people trying to make the copy work.
Im sure everyone is also aware of how unreliable DRM is, how many of those "pirated" copies, were legitamate copies with bugged DRM? You cant draw any conclusions from this news because it lacks so much information and uses spurious language and is from a biased source.
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you can't argue that the number of people comitting piracy is low, but you can't translate that into 'missing sales' figures. don't think all people would have ever bought it even if they wouldn't have had illegal options at hand.
it would be interesting to get a hold on the percentage of people you could really associate with a lost sale.
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The Operation Flashpoint argument is invalid because the game was effectively highjacked by Codemasters, who were clueless about continuing the series with any form of quality. If the sales of Battlefield and Modern Warfare are anything to go by Arma stands a good chance of making a decent profit.
You'd imagine the best strategy for lauching the next Arma on consoles would be at the birth of the next generation.
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1. DS gets pirated shitloads
2. xbox 360 comes close to the amount of pirated games as the pc
3. PS2 check the numbers of the amount of people who inserted the pirate chip
Its so easy to shout stop developing pc games. Thats the dumbest thing i ever heard. I guess you also one of those who says "We should not allow any school kids into shops anymore cause some of them steal candy" or "we should not allow foreign people in our country cause some of them become criminals" yes yes i know you say "thats not the same" guess what kiddo its the exact same thing. You want to punish a entire group for the behavior of a few.
Get your facts right before you shout stupid stuff. Seriously the dumbest thing you can shout while clearly you are a console fanboy who only sees one thing. Do a bit of researgh. Steam sells more and more games each year. The witcher 2 has no anti piracy protection and guess what, it sold greatly the devs where very pleased.
Beside ARMA wouldn't work on a console, console people are not used to that much realism. Every damn tactical game has been made uber easy for the consoles and beside that the consoles can't even pull off the power needed for games like ARMA. I play this game online legal on a hardcore server where you need all kind of mods to make it even more realistic. The console would never be able to pull it off like a pc, thats not fanboy talk but just facts looking at the power of consoles and controls (mouse beats controller).
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Now im a great ARMA 2 fan and luckely there was a arma 2 discount on steam so i bought ARMA 2 and it expansions (i didn't had the expansions yet) again. But still these attempts say nothing about the real sales figures vs pirates. Its really not 3 legal buys vs 100 pirated versions.
What pisses me off is that some dumbheaded console kids come here shouting that pc gaming should die. WTF are you for gamers and once again shows the maturity of the console kids, you always cry your own machine is the best and the rest sucks. One thing to these getting hard ons on their console kids, most of these pirates are also console gamers who don't waste money on pc games so they pirate them while paying for their console games. So don't cry only pc gamers do it you idiots you don't know shit. Beside how do you type here without a pc, go back to your console stop you pointless stupid comment about other systems if you only care for your own machine and be so blinded about it (only goes for the fanboys not the normal console gamer).
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