Microsoft is "targeting" Friday, 25th November to launch its Xbox Live update, according to a new report.
GigaOM's sources said the code that new apps set to go live with the new update is based on a modified version of Microsoft's Silverlight development framework.
The update adds a raft of new features, including BBC, LOVEFiLM, Channel 4 and Channel 5 apps. Kinect voice recognition and voice control will also be added.
"The goal is to quickly mature the platform, with the potential of enabling other third-party developers to eventually use the Lakeview framework to build their own apps for the Xbox 360 console," GigaOM reports.
Last week's news of expanded TV options for XBL was part of a larger announcement detailing around 40 new TV and entertainment providers being added to the service in various countries around the globe later this year.
The Xbox 360 dashboard is also redesigned in a layout Microsoft calls Twist Control.
You can use the Xbox 360 controller to flick between channels that display at the top of the screen. You can also use your voice and hands to navigate and search, through motion-sensing add-on Kinect.