Game and Gamestation will host the official UK midnight launch of Gears of War 3 at midnight on Monday, 19th September.
Game on Oxford Street will be midnight launch HQ. Special guest Carlos Ferro, the voice of game character Dom Santiago, will be in attendance.
Limited piles of memorabilia signed by the Gears 3 team - t-shirts, posters, other goodies - will be dished out on the night.
What's more, five 40-inch Samsung D5520 Smart LED tellies will be given away in key Game stores.
In total, 250 Game stores and 170 Gamestation stores will open their doors.