Call of Duty: Modern Warfare 3 represents a major step forward for the FPS genre, so says Activision Publishing CEO Eric Hirshberg.
Following the release of the game's debut trailer last night, Hirshberg hailed the work of twin developers Infinity Ward and Sledgehammer Games.
"Call of Duty: Modern Warfare 3 is by far the most epic Call of Duty experience yet," he insisted.
"The teams at Infinity Ward and Sledgehammer Games have worked tirelessly to create for the Call of Duty player a scale that is unimaginable with a level of polish and creativity that will push the genre forward.
"The passion and energy of our developers is reflected in everything about the title. From the innovative gameplay, to the cinematic intensity, to the most advanced multiplayer ever, Modern Warfare 3 will raise the bar for this already incredible franchise."
The publisher has also confirmed that, as leaked earlier this month, the game will be available on 8th November.